This is Dory Clark, author of Stand Out, and this is The Marketing Book Podcast.

Welcome to the Marketing Book Podcast, helping you keep up with the smartest thinking in the quickly changing field of modern

marketing.

And now here's your host, Douglas Burdett.

Hello, thanks for joining me on the Marketing Book Podcast. I'm your host Douglas

Birdette and my goal in this podcast is to help you discover new ideas about

what's working in modern marketing. Don't worry about taking notes, I'm going to do that

for you and you can find them at marketing

book podcast.com. Today I'm joined by Dory Clark and we're going to talk about her new book

Stand Out, How to Find Your Breakthrough Idea and Build a following around it.

Dory is a marketing strategy consultant, professional speaker,

and frequent contributor to the Harvard Business Review,

Forbes entrepreneur and the World Economic Forum blog.

Dory is also the author of reinventing you,

define your brand, imagine your future.

She has been recognized as a branding expert

by the Associated Press, Fortune, and Inc magazine, and is quoted frequently in the media, including

NPR, the BBC, MS-N-BC.

She has been named to the Huffington Post's 100 must follow on Twitter list.

She was also named one of Inc magazine's 100 great leadership speakers

for your next conference and recognized in Forbes

as one of 25 professional networking experts to watch in 2015.

...