023 The Marketer's Guide to SlideShare by Todd Wheatland
The Marketing Book Podcast
Douglas Burdett
4.9 • 868 Ratings
🗓️ 19 June 2015
⏱️ 31 minutes
🧾️ Download transcript
Summary
"The Marketer's Guide to SlideShare: How to Build Your Brand, Generate Leads & Create Opportunities" by Todd Wheatland
Transcript
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| 0:00.0 | This is Todd Wheatland and you are listening to the marketing book podcast with the smartest thinking in the quickly changing field of modern |
| 0:14.9 | marketing and now here's your host Douglas Burnett. |
| 0:18.9 | Hello thanks for joining me on the marketing book podcast I I'm your host, Douglas Burdett, |
| 0:23.5 | and my goal in this podcast is to help you discover |
| 0:25.8 | new ideas about what's working in modern marketing. |
| 0:29.5 | Don't worry about taking notes. |
| 0:30.6 | I'm going to do that for you, and you can find them at marketingbook podcast.com. |
| 0:35.0 | Today I'm joined by Todd Wheatland and we're going to talk about his book The Marketers Guide to Slide Share |
| 0:41.0 | how to build your brand, generate leads, and create opportunities. |
| 0:46.4 | Todd Wheatland is the head of strategy for King Content, a global content marketing agency. |
| 0:52.1 | Before joining King content in 2014, Todd was based in Paris since 2005 |
| 0:56.8 | as VP Marketing at Kelly Services, a Fortune 500 company, |
| 1:01.6 | as well as heading up Global Marketing for Kelly, O.C.G. |
| 1:04.8 | The Workforce Consulting and Outsourcing Arm of Kelly Services. |
| 1:09.7 | Todd is an established global marketing speaker and author and last year was named as one of the top 25 |
| 1:15.0 | social media experts by LinkedIn. |
| 1:17.0 | He is also a regular contributor to industry publications |
| 1:20.0 | including Mashable, social media Today, Chief Content Officer magazine, |
| 1:25.0 | DemandGen Report, and B2B magazine, and is a strategic contributor to the |
| 1:30.3 | Corporate Executive Board's Marketing Leadership Council. |
| 1:33.7 | Todd is also a podcaster. |
| 1:35.9 | He is the host of the Pivot Marketing Backstories, |
... |
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