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The Pitch

#116 Kimoyo: Is This African Startup Venture Backable?

The Pitch

Josh Muccio

Investing, Technology, Entrepreneurship, Business

4.61.5K Ratings

🗓️ 30 August 2023

⏱️ 39 minutes

🧾️ Download transcript

Summary

When Mariam Braimah led product design at Netflix she struggled to find participants in Africa to test new products. So she started Kimoyo Insights, a research analytics platform that helps companies like Microsoft & Flutterwave gather feedback from African consumers. But Kimoyo doesn’t quite fit the venture mold. Can Mariam convince investors to make a bet on user research in the data desert of Africa? Today’s investors are Erica Wenger, Jillian Manus, Martin Tobias and Charles Hudson. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

If there's anything you've gleaned from listening to this show, it's that fundraising

0:08.6

from VCs is really hard, like pushing a boulder uphill both ways in the snow.

0:16.8

VCs have very particular things they're looking for, like vertical sass on last week's

0:21.8

show.

0:22.8

They've seen it work before, they think it'll work again.

0:26.3

So when you show up in the pitch room with a business that doesn't quite fit the venture

0:31.1

mold, that rock you're pushing up a hill, it's not round anymore.

0:36.2

That's what this week's founder is up against.

0:38.6

But on top of that, she has to also sell them on why Africa is a market worth betting

0:44.2

on.

0:45.2

Have I set the stakes high enough yet?

0:47.1

Yeah, the bar is really high.

0:50.4

But if anyone can clear it, it's Mariam Brima, founder of Camillo.

0:55.6

I'm Josh Mugeo, and this is the pitch, where real entrepreneurs pitch real investors for

1:01.6

real money.

1:03.0

Hi, I'm Erica Winger, and I'm general partner of Park Rangers Capital.

1:08.6

Hi, I'm Jillian Manes, managing partner of structure capital.

1:12.5

Hi, I'm Martin Tobias, with Invasive Ventures.

1:16.2

Hi, I'm Charles Hudson, managing partner precursor ventures.

1:25.6

The pitch for Camillo is coming up after this.

1:29.4

And if you want to watch the video of this pitch, go to pitch.show slash YouTube, new episodes

1:34.8

premiere on YouTube Wednesdays at 7 p.m. Eastern.

...

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