15 Years Of AppSumo

Noah Kagan Presents

Noah Kagan

Entrepreneurship, Business

4.7 • 1K Ratings

🗓️ 26 March 2025

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

AppSumo is celebrating its birthday. 15 years old! Hurrah! I started the company with $50 and a dream of never working a real job again. Today, it’s a $100m business that’s helped thousands of entrepreneurs and creators make millions.

My book Million Dollar Weekend is also a year old and was just released in Spanish. It's for aspiring entrepreneurs who dream of starting their own business. I break down the process of starting into simple steps that you can do in just one weekend.

Today I'm reflecting on the biggest lessons from my business journey and sharing 14 tips that will help your business grow to the next level.

3 Takeaways:

How Tracking scorecards and key metrics will move you closer to your goals
Why starting is easy but showing up every day and staying in the game is the real challenge.
Would you bet your life on your business, do you really believe in it? That’s conviction baby!

Enjoy these 3 things plus many nuggets along the way.

What’s going on in your Business? Hit me up on noahkagan.com

I have also been sharing emails on my brutally honest advice on a variety of topics. People have been loving it. Sign up at noahkagan.com and join 350k other people who get juicy insights every month.

Transcript

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0:00.0	What is up, you sexy bastards?
0:03.8	It's your boy, Millionaro, and Unfin de Semana, aka Rabbi Can Luz, aka Noah Kagan.
0:11.7	Million Dollar Weekend.
0:13.2	My baby's over a year old.
0:14.7	My real baby's less than a year old, but this book just came out in Espanio.
0:19.5	So damn amazing to see these books come out into the languages.
0:22.0	If you've ever gotten the book, maybe grab a copy for someone else.
0:24.8	If you haven't gotten the book, now's the time.
0:27.4	And so this book, that kind of, I don't know if it started at all or ended it all,
0:31.9	a lot of the story is how it ended up getting me to Apsumo, which is then 15 years later,
0:40.7	led me to where I am today.
0:42.6	And so no one asked me to do it.
0:44.8	And that's maybe some of the best things we should be doing in life to make some of the
0:48.1	learnings where I've grown and what I've learned that I believe will help you in your own business journey.
0:53.4	And as I was putting this together and thinking about it, I wasn't at a computer.
0:57.6	I was on a bicycle and some really tight spandex.
1:00.4	Just visualize that.
1:02.0	Sweating.
1:03.0	Harry Jube, Noah out there under the sun.
1:06.8	And yeah, had some just kind of like wild thoughts about, wow, like how far it's come from being in a basement in San Francisco to I was in a college dorm, UC San Diego, my buddy Marty's to Neville on the couch, to now there's, we used to have an office, now we don't have offices, to the money's been growing, to the money's gone away, to I made zero, I made seven figures.
1:28.2	Lots of ups and downs and still going through.
1:30.7	We're struggling and learning a lot right now and in this period.
	...

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