You're listening to the My Wife Quitter Job podcast, the place where I bring on successful

bootstrap business owners and delve deeply into what strategies are working and what strategies

are not with their businesses.

I'm Steve Chu, and today we are talking to Abby Walker, a student in my Create a Profitable Online

Store course who is killing it online.

She runs the site Vivian lieu.com where she sells insoles to alleviate the pain from wearing high heels.

But before we begin, I wanted to give a shout out to Privy, who is a sponsor of the show.

Now, I'm super excited to talk about Privy because I use and rely on Privy to build my email list for both my blog and my online store.

Now what does Privy do? Privy is an email list growth platform and they manage all of my email capture forms.

In fact I use Priy hand in hand with my email

marketing provider. Now there are a bunch of companies out there that will manage your email capture

forms, but I personally like Privy because they specialize in e-commerce stores.

Now Privy is easily the most powerful platform that I've ever used and you can trigger

sign-up forms based on any parameter that you desire. So for example, let's say you offer free shipping

for orders over $100. Well you can tell Privy to flash a pop-up when the customer has

$90 in their shopping cart to urge them to insert one more item.

Here's another cool use case.

If someone has item A in their shopping cart, I can easily tell Privy to display a unique

and special coupon code for that item or to display a related item or offer.

Now in terms of email capture, right now I'm showing a different email lead magnet depending

on what product a customer is browsing in our shop.

So bottom line, Privy allows me to turn visitors into email

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