What's up everyone? Welcome back to another episode of Founders Journal. I'm Alex Lieberman,

co-founder and executive chairman of Morning Brew. Before hopping into the episode, I

would love to hear from you. Shoot me an email to introduce yourself, there is nothing better than meeting my

listeners and learning about them. Just say what's up or share a sentence or two about

who you are and I will 100% respond.

My email is Alex at morningbrew.com.

Now let's get into it.

On today's episode, I'm going to break down 17 startup principles

by Sam Altman, the CEO of Open AI and former president of

Y-Conbinator. The essay is called What I Wish Someone Had Told Me, and as I read this

piece I found myself nodding from beginning to end.

Sam managed to bottle up so many thoughts and experiences that I have had as an entrepreneur

over the last decade, but I never articulated in such a clear way. So without further ado

let's hop into the episode. A new seller's plans and goals usually boil down to one single desire, getting their products in front of millions of customers.

After all, visibility is everything and that's exactly what Walmart Marketplace can give you.

Walmart.com has more than 120 million unique monthly visitors

according to Comscore making Walmart Marketplace one of the fastest growing

e-commerce platforms. Now they want to help sellers bask in this glory. New sellers who join

Walmart Marketplace today can save up to 50% off referral and fulfillment fees.

Conditions apply. To unlock this deal, gain access to millions of customers, and enjoy the scale

of one of the world's biggest retailers, go to marketplace. Walmart.com.

FJ. That's Marketplace. Walmart.com slash FJ. That's Marketplace dot Walmart.com

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