You're listening to the My Wife Quitter Job podcast, the place where I bring on successful bootstrap business owners and delve deeply into what strategies are working and what strategies are not with their businesses.

Now today I'm thrilled to have Sue B Zimmerman on the show and if you don't know who Sue is she is actually known as the

Instagram expert and she's going to teach us today how to start a highly engaged IG account.

But before we begin I want to give a quick shout out to Seller Labs, who is a sponsor of the show,

and specifically I want to talk about their brand new tool Ignite, which helps sellers manage

their Amazon sponsored ad campaigns.

Now right now I'm actually using this tool to manage my Amazon sponsored

ad campaigns and it makes things a heck of a lot more convenient.

So number one, I've always found it a major pain to generate my PPC reports in Amazon, cut and paste the data over to an Excel spreadsheet, and use pivot tables before I'm able to do any analysis.

Now Ignite pulls all that info for you automatically and allows you to easily see what keywords are working and what are not immediately.

There is no need to manually create reports or play with Excel.

Second of all, unless you're a data geek, Amazon campaign data can be hard to understand.

And what is cool is that Ignite makes keyword and bidding recommendations on the fly that can be applied

with just a couple of clicks.

So let's say one of my hanky keywords is bleeding money.

Well, Ignite will alert me of that fact and I can reduce that bid immediately.

So bottom line, Ignite Makes Managing your Amazon sponsored campaigns so much easier,

and the fact that they provide me with

alerts means that I no longer have to monitor my campaigns like a Hawk.

So if they're keywords that are doing well, Ignite will tell me to add them to my

exact match campaigns. If my keywords are losing money,

well ignite will tell me to either remove the keyword or to reduce a bid. So head

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