#205: Dan Martell—How to Buy Back Your Time So You Can Earn More While Working Way Less
Business Made Simple Podcast
StoryBrand.ai
4.8 • 2K Ratings
🗓️ 16 December 2024
⏱️ 24 minutes
🧾️ Download transcript
Summary
Countless business owners unknowingly build a “prison” around themselves — a business that only works if they’re doing all the work. Every problem is their problem. Every fire is their fire. They’re working 60, 70, 80 hours a week — and for what? This is the hidden trap that swallows countless business owners whole. Here’s the truth: if you don’t break out of this cycle, you’ll end up resenting the very thing you created. So how can you effectively hand off critical tasks without your business falling apart?
In today’s episode, hosts Bobby Richards and James Sweeting sit down with Dan Martell, one of the most sought-after business coaches and author of "Buy Back Your Time," to discuss how to escape the owner’s trap. Dan shares his practical strategies and frameworks like the Buyback Principle, the 10-80-10 Rule, and the Camcorder Method — all designed to help you step back, scale up, and love your business again. If you’ve ever felt like your business owns you, tune in and learn how to regain control, grow sustainably, and finally build a business you don’t grow to hate.
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Transcript
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| 0:00.0 | When you hit your ceiling, all I know is your number one strength becomes your Achilles' heel to scale. |
| 0:09.6 | Welcome to the Business Made Simple podcast brought to you by the HubSpot Podcast Network. |
| 0:13.8 | I'm Bobby Richards. |
| 0:14.7 | And I'm James Sweeting. |
| 0:16.0 | Running a business isn't just hard work. |
| 0:18.3 | It can feel like a never-ending cycle of managing tasks, putting out |
| 0:21.9 | fires, and trying to grow without letting things fall apart. If you've ever felt trapped in the |
| 0:27.3 | daily grind and unsure how to scale without losing your sanity, this episode is for you. |
| 0:32.6 | Today, we are beyond thrilled to have Dan Martel live in our studio. Dan's the author of the best-selling |
| 0:39.5 | book, Buy Back Your Time, and is a master at helping small business owners like you unlock |
| 0:44.5 | more potential by eliminating what is unnecessary so that you can reclaim your time. Dan dives into |
| 0:50.7 | the buyback principle, a framework for auditing how you're using every minute of your |
| 0:55.2 | day, delegating effectively, and building systems that empower you to scale without burning out. |
| 1:00.9 | So whether you're battling perfectionism, you're overwhelmed by tasks, or you're just trying |
| 1:05.0 | to figure out what is the most important priority to focus on. Shout out to all my ADHD business |
| 1:09.7 | buddies out there. Dan's going to show you |
| 1:11.7 | how to build a business that you don't grow to hate. You're going to get all that and more right |
| 1:16.6 | after this. How do you begin to describe your job as a marketer? Well, you have to generate leads, |
| 1:26.9 | create content, gather data. |
| 1:28.9 | You spread way too thin. |
| 1:30.6 | But HubSpot has a better way. |
| 1:32.5 | With the help of Breeze HubSpot's collection of AI tools and features like content remix, |
... |
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