#221-7 Factors of determining your price point

Thriving Stylist Podcast

Britt Seva

Stylist, Business, Hair, Hairstylist, Marketing, Salon, Careers, Businessbuilding

4.7 • 2K Ratings

🗓️ 7 March 2022

⏱️ 20 minutes

🔗️ Recording | iTunes | RSS

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Summary

The subject of pricing can often be a tricky one for stylists, but it really doesn’t have to be. In this episode, I’m revealing the 7 components of a solid price increase to help take the guess work out of this process, and to set you up with the right mindset and approach to charge more for your services!

If you have a question for me that you’d like answered on a future episode, a great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I’m looking forward to doing more of these types of episodes on the podcast!

If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this!

Learn more at: https://thethrivingstylist.com/podcast/221

Transcript

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0:00.0	Do you feel like you were meant to have a kick-ass career as a hair stylist, like you
0:06.2	got into this industry to make big things happen?
0:09.4	Maybe you're struggling to build a solid base and want some stability.
0:12.7	Maybe you know social media is important, but it feels like a waste of time because you
0:16.2	aren't seeing any results.
0:18.2	Maybe you've already had some amazing success, but are craving more.
0:21.8	Maybe you're ready to truly enjoy the freedom and flexibility this industry has to offer.
0:26.8	Working and coloring skills will only get you so far, but to build a lifelong career as
0:31.1	a wealthy stylist, it takes business skills and a serious marketing strategy.
0:35.9	When you're ready to quit just working in your business and start working on it, join
0:39.2	us here where we share real success stories from real stylists.
0:42.8	I'm Britt Siva, social media and marketing strategist just for hair stylists, and this
0:47.0	is the Thriving Stylist podcast.
0:52.4	What is up?
0:53.4	Welcome back to the Thriving Stylist podcast.
0:55.3	I'm your host, Britt Siva, and today we're going to stay on this role that we're on talking
0:59.7	about pricing, and we are going to talk about the seven components of a solid price increase.
1:07.4	I can remember when I was in the salon, the indicators that we looked at when we were
1:11.7	looking at a price increase, and a lot of those indicators now, to me, are so incredibly
1:18.6	dated.
1:20.2	It was based on this very specific set of criteria that was pre-booking and new guest requests
1:26.5	and how many service dollars you did, and they were really good benchmarks, and they're
	...

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