4.8 • 1.4K Ratings
🗓️ 4 July 2019
⏱️ 50 minutes
🧾️ Download transcript
Today I’m really excited to have Kevin Williams back on the show. Kevin runs the site BrushHero.com where he sells a power cleaning brush. Last time we spoke on episode 209, Kevin’s company was doing great, sales were going gangbusters and they had just been on Shark Tank. But last year, things took a sharp turn due to an unfortunate sequence of events involving IP theft and piracy. In today’s episode, Kevin and I talk about what happened and how he almost lost his entire business. What You’ll Learn The revenue and profit of Kevin’s business How Shark Tank affected […]
The post 262: How Amazon Counterfeits Nearly Destroyed A 7 Figure Business With Kevin Williams appeared first on MyWifeQuitHerJob.com.
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0:00.0 | You're listening to the My Wife Quitter Job Podcast, |
0:02.2 | the place where I bring on successful bootstrap business owners |
0:05.0 | and dig deep into what strategies they use |
0:06.9 | to grow their businesses. |
0:08.6 | Now today I'm thrilled to have my friend Kevin Williams back |
0:11.2 | on the show. |
0:12.2 | And the last time I had Kevin on his business was |
0:14.2 | flying high and growing at an exponential rate but this past year a group of |
0:18.8 | malicious Amazon sellers basically came close to destroying his entire multi-million |
0:23.8 | dollar business and in this interview we're going to talk about what |
0:26.5 | happened and what you can do to fight the counterfeits. But before I begin I |
0:30.4 | want to give a quick shout out to Privy who is a sponsor of the show. |
0:33.0 | Privy is a tool that I use to build my email list for both my blog and my online store. |
0:37.5 | And right now I'm using Privy to display a cool Wheel of Fortune pop-up. |
0:41.0 | Basically a user gives their email for a chance to win valuable |
0:43.9 | prizes in our store and customers love the gamification aspect of this and when I implement |
0:48.8 | in this form, email signups increased by 131 percent. You can also use use Privy to reduce cart abandonment with cart saver pop-ups and |
0:56.0 | abandoned cart email sequences as well at one super low price that is much cheaper than in using |
1:00.9 | a full-blown email marketing solution. |
1:03.4 | So bottom line, Privy allows me to turn visitors into email subscribers and recovery loss |
1:07.6 | sales. |
1:08.6 | So head on over to privy.com slash Steve and try it for free. |
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