American culture is everywhere, shaping everything from entertainment to fast food—but could its most profound influence be something far more unsettling? Across the globe, from Hong Kong to Japan, Western mental health concepts are spreading, often replacing traditional ways of understanding distress. Depression, PTSD, and eating disorders are appearing in regions where they were once rare, raising the question: is this organic, or is something more deliberate at play? In this episode, we dive into the unsettling case from Japan, where pharmaceutical giant GlaxoSmithKline saw an untapped market for antidepressants and set out to change the nation’s perception of sadness itself. Through marketing, media manipulation, and cultural rebranding, they turned “feeling down” into a medical condition overnight—selling billions in pills along the way. Could this be an example of a memetic virus, an idea so powerful that it rewires an entire society’s approach to mental illness? Then, for our Plus+ members, we uncover reports of bizarre shape-shifting UFOs, eerie green mist that seems to transport people between dimensions, and chilling encounters with dark entities that should have never been summoned. Links Crazy Like Us: The Globalization of the American Psyche Mental illnesses can be acquired via memetic viruses Chris Lakin Blog Anorexia In Hong Kong Dentsu chief to resign over employee’s suicide from overwork Plus+ Extension The extension of the show is EXCLUSIVE to Plus+ Members. To join, click HERE. The Case of the Morphing Flying Saucer David Grusch seen at Esalen at Skywatcher UFO summoning event When UFOs Attack - Documented Cases of Hostile Alien Encounters I Experienced Terrifying Visits From A Succubus Yale News Mabel White Learn more about your ad choices. Visit megaphone.fm/adchoices