#344 - trendy specialties that are only going to get bigger

Thriving Stylist Podcast

Britt Seva

Stylist, Business, Hair, Hairstylist, Marketing, Salon, Careers, Businessbuilding

4.7 • 2K Ratings

🗓️ 15 July 2024

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

The importance of being special and having a specialty is, in my opinion, going to become more and more important. That’s why I want to talk about it today, and look at how you can properly position yourself as a stylist to take advantage of these opportunities in the market.

In this episode, I share what trendy specialties are on the up and up in the industry right now, so that you can ask yourself if you feel called to serve your community with these, or another trend that you see emerging. If you’re already in one of the specialties I talk about, you’ll want to Iean in, because we’re going to see a huge surge in each of them over the next few years!

Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!

If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this.

Learn more at: https://thrivingstylist.com/podcast

Transcript

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0:00.0	Do you feel like you were meant to have a kick-ass career as a hair stylist?
0:06.0	Like you got into this industry to make big things happen?
0:09.0	Maybe you're struggling to build a solid base and want some stability.
0:12.0	Maybe you know social media is
0:13.8	important but it feels like a waste of time because you weren't seeing any
0:16.8	results. Maybe you've already had some amazing success but are craving more.
0:20.8	Maybe you're ready to truly enjoy the freedom and flexibility
0:24.4	this industry has to offer. Cutting and coloring skills will only get you so far,
0:29.0	but to build a lifelong career as a wealthy stylist, it takes business skills and a serious
0:34.1	marketing strategy. When you're ready to quit just working in your business and
0:37.9	start working on it, join us here where we share real success stories from
0:41.5	real stylists. I'm Brit Civa, social media and
0:44.4	marketing strategies just for hairstylists, and this is the Thriving Stylists
0:47.9	podcast. What is up and welcome back to the thriving stylist podcast? I'm your host
0:54.6	Brit Siva and today we're talking about the trending specialties that are only
0:58.9	getting bigger. So one of the things I've said since I started coaching way back in 2012 is
1:06.1	Be Special, have a specialty. The other thing I say a lot is let's give them
1:09.9	something you to talk about. So something that people in the industry are always sharing is
1:14.5	challenges in retention, challenges in referrals, and challenges in growth. And it used to be like more than enough to be a talented hairstylist like I do good hair period end of story and that used to be good enough and it was like I live on my reputation word of mouth is good I agree with all that and word of mouth does still work, referrals are still alive and
1:36.6	while all of that is still true.
1:38.6	The challenge is I want you to remember if you're like me and you did hair in the years before
1:45.0	social media when a client found a stylist they wanted to stay with them for
	...

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