#350 - Does the loyalty pricing model work or fail?
Thriving Stylist Podcast
Britt Seva
4.7 • 2K Ratings
🗓️ 26 August 2024
⏱️ 29 minutes
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Summary
As a service-based industry, it is really easy to focus on the feels and the vibes because we are in this pressure cooker of an economy, and we start to make emotional decisions that are not good for business. I sat down to record this episode in urgency, because I want everyone to take a step back and really check the math on a piece of advice that has been going around Instagram about using a loyalty pricing model.
This is a new pricing strategy that could be incredibly detrimental to your income, so I want to work through a number of different scenarios so that you really know what’s happening if you decide to use a system like this in your business!
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Learn more at: https://thrivingstylist.com/podcast
Transcript
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| 0:00.0 | Do you feel like you were meant to have a kick-ass career as a hair stylist? |
| 0:06.0 | Like you got into this industry to make big things happen? |
| 0:09.0 | Maybe you're struggling to build a solid base and want some stability. |
| 0:12.0 | Maybe you know social media is |
| 0:13.8 | important but it feels like a waste of time because you weren't seeing any results. |
| 0:17.4 | Maybe you've already had some amazing success but are craving more. Maybe you're |
| 0:21.9 | ready to truly enjoy the freedom and flexibility |
| 0:24.4 | this industry has to offer. Cutting and coloring skills will only get you so far, |
| 0:29.0 | but to build a lifelong career as a wealthy stylist, it takes business skills and a serious |
| 0:34.1 | marketing strategy. When you're ready to quit just working in your business and |
| 0:37.9 | start working on it, join us here where we share real success stories from |
| 0:41.5 | real stylists. I'm Brit Civa, social media and |
| 0:44.4 | marketing strategies just for hairstylists, and this is the Thriving Stylists |
| 0:47.9 | podcast. What is up and welcome back to the Thriist podcast? I'm your host Brit Siva and today |
| 0:56.3 | we're talking about a new pricing conversation that could be incredibly detrimental to a stylist's income. |
| 1:05.0 | This is actually not the podcast I had planned to record today. |
| 1:09.0 | I had a couple of other podcasts ready to rumble and then over the last 24 hours there is a specific |
| 1:15.4 | Instagram post that was created by another really brilliant educator that's |
| 1:19.9 | been deemed to me I don't know times, like a lot of times. |
| 1:23.6 | And I was like, okay, I closed this is an important conversation. |
| 1:26.1 | The first couple of the ms, I was like, oh, okay, interesting. |
| 1:28.1 | Yeah, yeah, I got it. |
... |
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