#362 - Is "shrinkflation" a good fit for your business as a stylist?

Thriving Stylist Podcast

Britt Seva

Stylist, Business, Hair, Hairstylist, Marketing, Salon, Careers, Businessbuilding

4.7 • 2K Ratings

🗓️ 18 November 2024

⏱️ 24 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

“Shrinkflation” isn’t a new phenomenon, and you’re most likely experiencing it right now in your day-to-day experiences as a consumer. We are in a tight economic spot at the moment and service-based industries have had many challenges in the economic downturn, so I believe this is a relevant conversation to be having right now for stylists.

In this episode, I reveal the good, the bad and the ugly when it comes to shrinkflation and how it all applies to our industry, and I share what will help you determine if a similar strategy is a good fit for your business!

Do you have a question for me that you’d like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!

If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this.

Learn more at: https://thrivingstylist.com/podcast/

Transcript

Click on a timestamp to play from that location

0:00.0	What is up? And welcome back to the Thriving Stylist podcast. I'm your host, Britsiva, and whoa, you all
0:05.5	really loved the testimonial guide we shared last week. So we spent the last couple of days coming up with
0:11.6	just one more free PDF resource for this season. And this time around, I've got for you the seven
0:17.2	must have website features that will fill your chair faster guide.
0:21.9	Just having a website is a good first step,
0:23.9	but there is a massive difference between having a website
0:26.5	and having one that's acting as a sales tool for you and your business.
0:30.2	We want your website to be driving new clients to your business each and every month,
0:34.3	and you do not have to be paying for ads or SEO to make that happen.
0:37.9	So to get your copy, head to www.thrivingstallist.com forward slash seven website features.
0:44.6	And that's seven like the number seven.
0:46.7	Don't spell it out just the number seven.
0:48.4	So it's www.
0:49.4	Thrivingstiles.com forward slash seven website features. I'll see you there.
0:59.0	Do you feel like you were meant to have a kick-ass career as a hairstylist? Like you got
1:03.2	into this industry to make big things happen? Maybe you're struggling to build a solid base and
1:08.1	want some stability. Maybe you know social media is important,
1:11.3	but it feels like a waste of time because you weren't seeing any results. Maybe you've already
1:15.4	had some amazing success, but are craving more. Maybe you're ready to truly enjoy the freedom
1:20.4	and flexibility this industry has to offer. Cutting and coloring skills will only get you so far,
1:26.2	but to build a lifelong career as a wealthy stylist, it takes business skills and a serious marketing strategy.
1:32.3	When you're ready to quit just working in your business and start working on it,
	...

Transcript will be available on the free plan in -134 days. Upgrade to see the full transcript now.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Britt Seva, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Britt Seva and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.