You're listening to the MyWipeQitter.com podcast.

The place where I bring on successful bootstrap business owners

and dig deep into what strategies they use to go to their businesses.

That today I have one of my favorite authors on the show, Mike McCallowitz.

If you don't know who he is, Mike is the author of the hit best seller, Profit First,

which has become like the Bible for small businesses who want to generate a profit

and maintain their sanity as an entrepreneur.

Now, in this episode, we're going to learn about the book business

and how being an author can make you millions.

But before I begin, I want to thank Clavio for sponsoring this episode.

Always excited to talk about Clavio because they're the email marketing platform

that I use for my commerce store, and it depends on them for over 30% of my revenue.

Now, you're probably wondering why Clavio and not another provider.

Well, Clavio is the only email platform out there

that is specifically built for e-commerce stores, and here's why it's so powerful.

Clavio contract every single customer who is shopping your store

and exactly what they bought.

So let's say I want to send out an email to everyone who purchased

a red handkerchief in the last week.

Easy.

Let's say I want to set up a special auto-responder sequence

to my customers to pay on what they bought,

...