53: Fixing All Your Business Problems, One at a Time with Mike Michalowicz

BiggerPockets Business Podcast

BiggerPockets

Business, Careers

4.8 • 696 Ratings

🗓️ 28 April 2020

⏱️ 51 minutes

🔗️ Recording | iTunes | RSS

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Summary

Are you overwhelmed with all the things you’re falling behind on in your business? Not sure what to do next? Have you been taught to believe that as business owners, we need to tackle all of our business issues at once? Well, it doesn’t have to be that way! Michael Michalowicz—author six books, including the newly released Fix This Next—knows firsthand what it’s like to struggle with too much to do and not enough time to do it. And on this episode, he teaches how we can evaluate and prioritize the issues in our business—and also how to FIX THEM! Mike starts with an overview of why identifying the biggest obstacles in your business is important and why so many entrepreneurs make the mistake of trying to solve too many issues at once. From there, he reveals the business hierarchy of needs—the five parts of our business that we must in order to truly put our business on autopilot and create a legacy that can be handed down. Then, he tells us how to identify the biggest obstacle in our business, and the methodology of how we can solve that problem before moving on to the next. The formula is simple, even if it’s not obvious. But Mike breaks it down step by step so that even the most frantic among us will be able to use it to get our business under control and relieve our daily headaches. He helps us realize that the biggest challenge that most of us face as entrepreneurs is figuring out what our biggest challenge is—and then helps us do that! And make sure you listen for Mike’s explanation of “the double helix” while helping business owner Carol solve the biggest business challenge she’s facing today. Check him out, and subscribe to the BiggerPockets Business Podcast so you won’t miss our next show! In This Episode We Cover: The biggest challenge entrepreneurs have Maslow’s Hierarchy of Needs for business What Survival Trap is OMEN (Objective, Measurement, Evaluation Frequency and Nurture) Why sale is not complete until delivery of the service. Actual Case Studies Two stages of Business: Get Stage and Give Stage How to make employees act like owners And SO much more! Links from the Show BiggerPockets BiggerPockets Business Podcast 30: How to Guarantee Profit From Day 1 with Mike Michalowicz Check the full show notes: http://biggerpockets.com/bizshow53 Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Hello Blue Skies. Hello moving onwards and upwards. Hello, taking control of your money. Say hello to tax-free investing. Open a Stocks and Shares ICER and act by the 5th of April to get 100 to 3,000 pounds cashback. Cargreaves lands down. Hello Life. Register and add or transfer £10,000 plus. You may go Lansdowne. Hello Life.
0:23.8	Register and add or transfer £10,000 plus.
0:25.4	You may get back less than you invest.
0:26.5	And tax benefits vary.
0:28.6	For terms and conditions, see hl.co.uk. UK, 4. slash ISA.
0:30.8	This episode is brought to you by Vanty.
0:33.6	Stressing over cyber security.
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0:54.3	Head to vanta.com slash Spotify to learn more.
0:58.7	So, you want to be a marketer.
1:01.5	It's easy.
1:02.7	You just have to score a ton of leads and figure out a way to turn them all into customers.
1:06.6	Plus manage a dozen channels, write a million blogs and launch 100 campaigns all at once.
1:11.2	When that's done, simply make your socials go viral and bring in record profits.
1:15.4	No sweat.
1:16.9	Okay, fine.
1:17.8	It's a lot of sweat.
1:19.1	But with HubSpot's AI-powered marketing tools, launching benchmark-breaking campaigns is easier than ever.
	...

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