You're listening to the My Wife Quitter Job podcast, the place where I cover the latest strategies to grow in online business.

And today, Tony and I discussed the right way to run an email sale campaign based on one of her largest clients.

I learned a lot from this episode and I'm positive you will too.

But before we begin, if you haven't picked up my Wall Street Journal best-selling book,

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Now on to the show.

Welcome to the my wife Quitter Job Podcast. Today what we're going to do is we're going to

break down an email campaign for the largest sale of the year from one of Tony's clients,

kind of like an inside look at how an e-commerce company is run.

That's right.

And we talk a lot about how we don't like

to promote sales and discounts.

And that's usually our crux, right?

Like, don't discount, don't put stuff on sale.

...