Welcome back to the podcast, the show where I cover all of the latest strategies and current events related to e-commerce and online business.

In this episode, Tony and I are tackling a big one, New Year's resolutions.

Every January, millions of people make them, and by February, most of those goals are already abandoned.

Why do they fail? And what's a better way to achieve the life you want?

In this episode, we'll explore why New Year's resolutions don't work and share smarter, more effective strategies to create habits that stick.

But before we begin, I wanted to let you know that tickets are now on sale for Cellar Summit 2025 over at Cellarsummit.com.

The Cellar Summit is the conference that I hold every year

that specifically targets e-commerce entrepreneur

selling physical products online.

Unlike other events that focus on inspirational stories

and high-level advice,

mine is a curriculum-based conference

where you will leave with practical and actionable strategies

specifically for an e-commerce business.

Every speaker I invite is deep in the trenches of their e-commerce business,

entrepreneurs who are importing large quantities of physical goods,

and not some high-level guys who are overseeing their companies at 50,000 feet.

I personally hate large events, so the seller's summit is always small and intimate.

Every year, we cut off ticket sales at around 200 people, so tickets sell out fast, and we've

sold out every single year for the past eight years.

If you are an e-commerce entrepreneur, making more than $250,000 or $1 million per year,

we also offer an exclusive mastermind experience with other

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