584: Traditional Media Is Dying – Why Building An Audience Matters More than Ever
The My Wife Quit Her Job Podcast With Steve Chou
[email protected]
4.8 • 1.4K Ratings
🗓️ 27 March 2025
⏱️ 45 minutes
🧾️ Download transcript
Summary
In this episode, Toni and I discuss how traditional media is facing some major challenges and why it’s more important than ever to own your own audience. We dive into the shift from mainstream outlets to personal platforms and why building a direct connection with your followers is key. What You’ll Learn Why traditional media is dying. How to build a loyal audience that genuinely cares about what you share How to leverage social media for greater engagement and reach Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small […]
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Transcript
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| 0:00.0 | Welcome back to the podcast, the show where I cover all of the latest strategies and current events related to e-commerce and online business. |
| 0:07.0 | In this episode, Tony and I dive into why traditional media is collapsing and why it's great news for content creators. |
| 0:14.0 | If you've ever thought about starting a podcast, YouTube channel, or newsletter, now is the time to build your own platform and own your audience. |
| 0:22.2 | But before we begin, I wanted to let you know that tickets are now on sale for Cellar Summit |
| 0:26.5 | 2025 over at Sellersummit.com, and the prices are now going to go up every two weeks until the event |
| 0:33.5 | starts. The Cellar Summit is the conference that I hold every year that specifically |
| 0:37.5 | targets e-commerce entrepreneurs selling physical products online. Unlike other events that |
| 0:42.6 | focus on inspirational stories and high-level advice, mine is a curriculum-based conference |
| 0:47.4 | where you will leave with practical and actionable strategies specifically for an e-commerce |
| 0:52.0 | business. Every speaker I invite is deep in the trenches of their e-commerce business, entrepreneurs |
| 0:57.7 | who are importing large quantities of physical goods, and not some high-level guys who are |
| 1:01.9 | overseeing their companies at 50,000 feet. |
| 1:05.0 | I personally hate large events, so the seller's summit is always small and intimate. |
| 1:10.3 | Every year we cut off ticket sales at around 200 people, so tickets sell out fast. |
| 1:14.8 | And we've sold out every single year for the past eight years. |
| 1:18.4 | If you are an e-commerce entrepreneur, making more than $250,000 or $1 million per year, |
| 1:24.1 | we also offer an exclusive mastermind experience with other top sellers. The Cellar |
| 1:29.0 | Summit is going to be held in Fort Lauderdale, Florida from May 6th to May 8th. Right now, this is the cheapest |
| 1:34.9 | the tickets will ever be. So head on over to Sellersummit.com and grab your ticket. Now on to the show. |
| 1:47.3 | Welcome to the My Wife Quitter Job podcast. |
| 1:49.9 | Today we're going to be talking about something surprising as I was just kind of browsing |
| 1:54.8 | the web the other day and how badly traditional media is hurting and how much there is |
... |
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