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The Product Boss Podcast

640. "How do I turn my creative hobby into a profitable product-based business?" | Coaching Session

The Product Boss Podcast

Jacqueline Snyder

Marketing, Entrepreneurship, Business

4.8912 Ratings

🗓️ 21 November 2024

⏱️ 47 minutes

🧾️ Download transcript

Summary

Welcome back, product bosses! We have another inspiring coaching session with Sarah, the owner of Sparkyframes Stitchery, who creates and sells hand-embroidered pieces and kits. If you’re a product-based business owner who is ready to turn your creative hobby into a thriving and profitable product-based business, then this episode is for you! 

Right now, Sarah is seeing her products mostly sell at local markets and workshops, but has yet to really make sales or a profit in her business. Now Sarah is ready to turn her creative hobby into a profitable business, but she isn’t quite sure of how to do that. 

Together, we dig into why sometimes you need to reposition to be successful, the power of going deep, not wide and how diversifying your sales channels can create a simpler path to meeting your revenue goals and building the business of your dreams. 

Tune in as we figure out how to take Sarah’s creative hobby to thriving and profitable product-based business and learn how you can apply these steps to your product business as well!   

Resources:

  • Learn more about Sarah’s products at Sparkyframes Stitchery 
  • Follow Sarah’s business journey on Instagram
  • What if you could get all of the tools, resources, and support you need to grow your product-based business, all in one place? That’s exactly what you’ll get inside of my brand new membership, The Product Boss Academy! This is the complete ecosystem designed to support you at every stage of your product-based business and right now, you can get in at the founding members rate for a limited time only! Click here to grab your spot.
  • Want my step-by-step guide to making sales and having successful promotions this Black Friday? Click here to grab it for free!
  • Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!

Connect:



Mentioned in this episode:

Hubspot's Breeze

Visit hubspot.com/marketers to learn more!

Hubspot Breeze

My First Million Podcast

Listen to My First Million wherever you get your podcasts.

My First Million

Transcript

Click on a timestamp to play from that location

0:00.0

I do have four children, so I've been kind of consumed with that. My youngest just started

0:06.1

kindergarten, so I'm kind of looking to grow this that fits within our family.

0:13.7

Hi, I'm Jacqueline Snyder, and this is the Product Boss podcast. I've helped launch and grow

0:19.6

thousands of product-based businesses, even one of my own. And over the last 20 podcast. I've helped launch and grow thousands of product-based businesses,

0:21.8

even one of my own. And over the last 20 years, I've seen behind the scenes of businesses

0:26.9

just like yours. Whether they are makers, manufacturers, artists, or food and beverage

0:32.1

businesses, I have spent so many hours studying it all. I've discovered what makes them successful, what

0:38.9

mistakes they could have avoided, how did they turn their ideas into successful business,

0:44.0

and what are the strategies that they have used to make more sales and be discovered by more customers?

0:49.9

And this is what this show is all about. Whether you're just starting out or you're looking to become a million dollar product boss,

0:57.0

I'm here to give you the permission to chase your dreams, no matter how big or small.

1:02.0

All you need is the right mindset, a little courage, strategy, and support.

1:06.6

And you too can be the next million dollar product boss.

1:10.1

Let's do this. Hey, hey dollar product boss. Let's do this.

1:12.1

Hey, hey, product bosses. Welcome back to another coaching session. Oh, my goodness, I am loving

1:18.2

coaching you all. I'm loving coaching my students. It is just where I thrive. I hope you can

1:23.6

see that come through on the podcast. It's what I've done for so many years since 2007 with my

1:29.1

other business. And it's just, we're almost on a complete year of me jumping into one-on-one coaching

1:34.6

calls once a week on the podcast. At first, we're like, let's just try it. Let's see how it works.

1:38.6

And I'm just getting so many amazing messages from all of you saying how helpful they are. So I'm just so glad that they're helpful. And I'm seeing it on the podcast review. So thank you for leaving those. And it's just really

1:48.9

great to dig in and work closely with so many students and making so many different things and so

1:55.6

many places in the world. And, you know, as you can tell, everyone has a different problem,

...

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