651: How to Make Money on LinkedIn

The Side Hustle Show

Nick Loper

Business, Education, Entrepreneurship, How To

4.7 • 1.6K Ratings

🗓️ 16 January 2025

⏱️ 51 minutes

🔗️ Recording | iTunes | RSS

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Summary

If you’re looking to turn LinkedIn into a money-making machine, you’re in the right place. Joe McKay has taken his LinkedIn ghostwriting side hustle from zero to a multi-six-figure business, generating millions of impressions along the way. And he's here to fill us in on how to make money on LinkedIn this year. We broke down the 3 types of posts you need to make money on LinkedIn, how to navigate the platform as a side hustler, and the most common (and costly) mistake people make. Listen to Episode 651 of the Side Hustle Show to learn: the 3 LinkedIn posts every side hustler must use why building connections strategically changes the game how to avoid the costly mistake most people make Subscribe to Joe's The Thought Follower newsletter for more LinkedIn tips and solopreneur strategies. Full Show Notes: How to Make Money on LinkedIn New to the Show? Get your personalized money-making playlist here! Sponsors: Airbnb — Discover how much your home could be worth and find a professional co-host today! Mint Mobile — Cut your wireless bill to $15 a month! Indeed – Start hiring NOW with a $75 sponsored job credit to upgrade your job post! OpenPhone — Get 20% off of your first 6 months! Gusto — Get 3 months free of the leading payroll, benefits, and HR provider for modern small businesses!

Transcript

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0:00.0	All right, these are the three types of posts you need to make money on LinkedIn.
0:03.7	How to do LinkedIn as a side hustler in the common and costly mistake you're probably making on LinkedIn.
0:10.1	This is the side hustle show. It is the business podcast. You can actually apply.
0:14.0	Today's guest has taken his LinkedIn ghostwriting side hustle from zero to a multi-six-figure business,
0:20.0	generating millions of impressions
0:22.0	along the way. And he's here to fill us in on how to make money on LinkedIn this year.
0:26.3	From joe mackay. info, Joe McCai, welcome to The SideHustle Show.
0:31.3	Thanks for having me, Nick. I'm really looking forward to our chat today.
0:33.9	And me as well, LinkedIn has long been ignored as a social platform for me.
0:38.3	And after our LinkedIn lesson, Joe's got a business idea to donate.
0:41.1	So be sure to stick around for that.
0:42.6	Plus, we've got the triple threat.
0:44.1	This is Joe's favorite tool, tactic, and book from the last 12 months.
0:48.3	But let's kick it off with those three types of post that every LinkedIn side hustler needs to do.
0:54.0	So I try and keep things really, really simple.
0:56.0	There is a lot of advice out there.
0:58.0	For me, it is as simple as three types of posts.
1:01.0	The first type of post that I look at is really about awareness.
1:05.0	So this is usually going to be a story about you, about your side hustle,
1:10.0	about where the idea came from,
1:12.1	about why you love what you're doing, why you're passionate about it, maybe some of the
1:15.4	struggles or the fails that you've had along the way. And so this kind of a story-based post is
	...

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