668: How I Built an $80k/year Side Hustle in an Obscure Niche

The Side Hustle Show

Nick Loper

Business, Education, Entrepreneurship, How To

4.7 • 1.6K Ratings

🗓️ 21 April 2025

⏱️ 48 minutes

🔗️ Recording | iTunes | RSS

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Summary

When you think of side hustles, flipping 2,000-year-old Roman coins probably isn’t the first thing that comes to mind. But for Dean Kinzer, what started as a nod to his dad’s hobby turned into a $86k/year side hustle, one built around history, storytelling, and a very specific type of collector. Dean runs KinzerCoins.com and The Ancient Coin Hour on YouTube, where he shares his love for ancient coins and educates others who are curious about the space. Here’s how he did it. Tune in to Episode 668 of the Side Hustle Show to learn: how Dean turned a collector’s passion into real income why ancient coins are the ultimate niche product the low-risk strategies he used to build an $80k side hustle Full Show Notes: How I Built an $80k/year Side Hustle in an Obscure Niche New to the Show? Get your personalized money-making playlist here! Sponsors: Mint Mobile — Cut your wireless bill to $15 a month! Indeed – Start hiring NOW with a $75 sponsored job credit to upgrade your job post! OpenPhone — Get 20% off of your first 6 months! Gusto — Get 3 months free of the leading payroll, benefits, and HR provider for modern small businesses!

Transcript

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0:00.0	Today's guest built an $80,000 a year side hustle around a fairly obscure hobby.
0:06.6	And today is breaking down the steps he took to get there.
0:09.1	This is the side hustle show where we've been helping people make extra money since 2013.
0:13.4	If that's what you want to do, you're in the right place.
0:16.3	Today, you learn how to build an audience from scratch and build enough trust to get strangers on the internet to pay you from kinsercoins.com in the ancient coin hour on YouTube. Dean Kinzer,
0:28.0	welcome to The Side Hustle Show. Thank you so much, Nick, for having me on. Huge fan of the show
0:32.3	and hope to contribute and hope to teach somebody something today. Well, I love me a hobby-based business or turning a hobby
0:39.6	into an income stream. And this is a really unique one around ancient coin collecting,
0:44.9	like biblical era, Roman Republic type of stuff, where it's like, I guess it makes sense. It's metal.
0:49.7	It doesn't necessarily go away. These things still exist and you can trade them and you could sell them.
0:53.8	And so where does this thing start? Or how'd you get into it? Well, okay, so the reason I named
0:58.9	at Kinzer Coins is my dad was a coin collector and a collector of many things. He also was a coin dealer
1:05.1	and a baseball card dealer on the side. So we used to, as a kids, go to shows routinely with him.
1:11.2	Okay.
1:11.6	As I grew up, he started, I mean, him kind of, I grew up and moved on and stuff.
1:16.3	But when his health started failing, I had to work through his estate. And I started working
1:21.7	through his estate. And I got to these coins like a tribute penny of Tiberius with
1:27.2	Livy on the reverse, and it just really
1:29.7	didn't make sense to me that I would just be selling this. This is 2,000 years old. It's not like a
1:35.3	wheat penny. This is, this means something. So instantly, I'm like, how do you find out more about
1:41.5	this? I knew a little bit, but not from when I was a kid.
1:44.9	I was interested in Americans. So I ended up joining a Facebook group, one of the best,
	...

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