What's up everyone? Welcome back to another episode of Founders Journal. I'm Alex Lieberman, co-founder and executive chairman of Morning Brew.

On Founders Journal, I act as your startup Sherpa, curating the best content for entrepreneurs on the internet, summarizing it so you

don't have to read it yourself, and analyzing it so you have actionable takeaways to apply to

your business.

Before we hop into the episode, I have one ask of you please share Founders Journal

on social media. Podcasting is a super competitive game and the only way to grow is

through word of mouth and promotion on social.

A minute of posting on your end will make the dozens of hours that the team and myself spend

creating this show each week, completely worth it.

You can either give the show a shout out or share the single most interesting

thing you learned from today's episode and make sure to tag me so I can give you props

once you post on social. Now let's talk about today's episode. I am really

excited about this one because I'm not summarizing an article, an essay, a

podcast or a YouTube video. I am breaking down an entire book.

And not just any book, the new book of a friend

and a $100 million entrepreneur who I respect so much.

Million Dollar Weekend by Noah Kagan, the founder and CEO of Apseumo, walks you through the step-by-step process

for building a seven-figure business in 48 hours.

I know it sounds too good to be true and no you're not

literally going to make a million bucks in two days but after reading this book I

can promise that you will have a repeatable process for going from business idea to revenue in 48 hours and

understanding if it has the potential to get to seven figures. So what I'm going to try to

...