You're now listening to the Fullerton Unfiltered podcast.

Straightforward. No nonsense business advice. Completely on.

Unfiltered. Grow your business. Grow your life. Now, here's your host, Brian Fullerton.

Hey, what's going on, guys? Welcome to another episode of the Fullerton Unfiltered

podcast. It is your host, Brian Fullerton here hanging with you guys. And good morning. Well,

welcome to the Fullerton Unfiltered podcast. It's lawns, Lessons Life. We're here to help you guys

grow a more successful lawn in landscaping business so you guys can go out there and crush it.

Today, I wanted to talk about marketing strategies for 2025, what we're using,

what we intend to do to grow our business, and just talk a little bit more about a holistic

approach when it comes to marketing and advertising.

Now, I wanted to go through about four or five different advertising strategies that we're

going to be using to get new customers in the new year and really just talk about what

you guys can implement in your business or even pick and choose.

Liz always talks about the grocery cart method when you go to the

store. You don't take everything off the shelf that you see there. You only grab what you need.

So similar fashion to today's podcast episode, I wanted to just go through a couple ideas that might

jog the memory to give you guys some opportunity and some ideas to grow your business this spring.

Now, if you've been doing this for five or 10, 15 years, this might be a little bit of a rehash and you might say, well,

yeah, I know a lot of these strategies. Hey, no big deal. Of course, wish you all the best this spring,

with your marketing and your, you know, advertising approach as we're going to the new year.

But if you're brand new in business and maybe you're just getting this thing started

and you're trying to figure out the basics, you're trying to figure out,

...