777. Winter-Proof Your Snow Operation: Stress Testing for Success
Fullerton Unfiltered
Brian Fullerton
5 • 1.1K Ratings
🗓️ 19 February 2025
⏱️ 56 minutes
🧾️ Download transcript
Summary
When the storm hits, will your snow operation hold up—or fall apart? In this episode, we break down the five biggest failure points in commercial snow removal: equipment breakdowns, staffing shortages, inefficient routes, material shortages, and poor client communication. Learn how to stress test your operation before the first snowfall, so you can avoid costly downtime, keep customers happy, and dominate the winter season. Don’t wait for a blizzard to expose your weak spots—get ahead of the game now!
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Transcript
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| 0:00.0 | You're now listening to the Fullerton Unfiltered podcast. |
| 0:09.8 | Straightforward. |
| 0:10.6 | No nonsense business advice. |
| 0:12.7 | Completely on. |
| 0:14.5 | Unfiltered. |
| 0:15.6 | Grow your business. |
| 0:16.8 | Grow your life. |
| 0:17.9 | Now, here's your host, Brian Fullerton. Hey, what's going on, guys? Welcome to |
| 0:22.9 | another episode of the Fullerton Unfiltered Podcast. It is your host, Brian Fullerton here hanging |
| 0:27.9 | with you guys. And good morning. Today's podcast episode, I wanted to talk a little bit about |
| 0:33.8 | stress testing your business, stress testing your operation, and more specifically, |
| 0:40.3 | talking to you guys about the last five days of crazy snow that we have received here in |
| 0:47.1 | Michigan and just share a little bit of lessons learned along the way that we've had while |
| 0:52.4 | growing our snow outfit. It's funny, |
| 0:54.9 | ironically enough about a week ago, we're high in the hog. I'm like, hey, things are growing, |
| 0:58.2 | things are kicking, but things are doing well, of course, right? They are. But practically |
| 1:02.7 | speaking, when you get a wallup, you know, and punched in the chin twice in about a five-day |
| 1:08.9 | window, while your boy is actually out of town, it can actually |
| 1:13.5 | stress test the business and really kind of show you and prove to you what you really have |
| 1:17.9 | going on and what your business is made of. And you know what? I think that's a good thing to |
| 1:22.7 | realize in any part of your business, any season or, you know, any operational inefficiencies or |
| 1:30.0 | just any time the machine can, you know, be under load and under stress and see what, you know, |
... |
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