they said why is this not a hobby how can you prove to us this isn't your hobby i mean i shouldn't even

say it was so dark someone said we should be partying on yachts and we should let our head of product take care

of the site we're like who what do you think i was like i don't think there's nobody how well do you

anybody with a yachts do you have a yacht is doing? Can I borrow?

Do you have a yacht?

You have a yacht I can borrow?

Yes.

Yes, there was a lot of judgment thrown away.

From ABC, it's no limits.

I'm Rebecca Jarvis, and each week we're talking to the most bold and influential women playing at the top of their game, trying to demystify success and what it really takes to get there.

And all the trade-offs, whether you're looking for answers or you just want to hear a good

story, you're in the right place.

On today's episode, we catalog our music, our photos, our budgets.

So why not our clothes?

You're about to meet two founders who thought just that.

Actress and model Brooklyn Decker joined forces with former news anchor Whitney Casey to create finery.

It's an app that automatically organizes your closet digitally. It keeps track of

your online shopping. And the best part, it even creates outfits. It builds them for you. So for those

clueless fans out there, think of Cher Horowitz's closet 2.0. The friends turned business

partners are building the brand and the technology from the ground up.

So how did they turn that big idea into actual reality?

Here are Finery founders Whitney Casey and Brooklyn Decker.

...