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How I Built This with Guy Raz

AOL: Steve Case

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.831.1K Ratings

🗓️ 3 April 2017

⏱️ 34 minutes

🧾️ Download transcript

Summary

When Steve Case started out in the tech business in the mid-80s, the idea of the internet — as we think of it today — didn't exist. But with AOL, Case saw an opportunity to connect millions of people, through chat rooms, news updates, and the iconic greeting, "You've Got Mail." See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

Click on a timestamp to play from that location

0:00.0

Hey, Prime Members, you can listen to how I built this early and ad-free on Amazon Music.

0:07.0

Download the app today.

0:09.0

New Year's is here, and with it brings the possibility of change.

0:13.0

As one behavioral scientist put it, first starts are really powerful.

0:17.0

So as you head into 2023, LifeKit is a great resource to help you plan your life and tackle changes, both big and small.

0:24.0

Listen to the LifeKit podcast from NPR.

0:30.0

So when that deal unraveled, I'm assuming that was the biggest contract that the company had.

0:34.0

Yeah, we were banking on that. We just raised a bunch of money, about $5 million, which for us was a lot of money.

0:40.0

So when Apple basically said they wanted to pull the plug and pull the rug out from under us, that was a scary time.

0:48.0

Did you think the company was going to collapse?

0:50.0

Yeah, we certainly possibly did.

0:55.0

From NPR, it's how I built this, a show about innovators, entrepreneurs, idealists, and the stories behind the movements they built.

1:08.0

I'm Guy Raaz, and on today's show, How Steve Case made email and the internet a normal part of American life,

1:16.0

went on to forge the biggest corporate merger in US history.

1:23.0

If you happen to be over the age of, say, 35, there is a good chance the first time you ever used email was on a computer with an AOL account.

1:37.0

Because in the 1990s, AOL made sure of that by mailing free CD-ROMs to almost every household in the US.

1:46.0

You'd pop it into your computer, and within minutes you could magically type a message to someone else who had something called an email account.

1:53.0

And I promise you, if you do not know what I'm talking about, it was magical. It was a miracle.

1:59.0

This revolution in human communication was pushed by companies that are mostly forgotten now, CompuServe, Prodigy, Earthlink, Delphi, and of course AOL.

2:10.0

And out of all of them, AOL prevailed, in part because the company was smart, and in part, as you will hear, it was lucky.

2:19.0

Steve Case was as relentless as he was ambitious, and the way he did it, well, like many entrepreneurs, Steve went the corporate route out of college.

2:29.0

And in the early 1980s, he landed a job doing product development for Pizza Hut, but at night, he would tinker with his computer.

...

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