4.8 • 31.1K Ratings
🗓️ 3 April 2017
⏱️ 34 minutes
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0:00.0 | Hey, Prime Members, you can listen to how I built this early and ad-free on Amazon Music. |
0:07.0 | Download the app today. |
0:09.0 | New Year's is here, and with it brings the possibility of change. |
0:13.0 | As one behavioral scientist put it, first starts are really powerful. |
0:17.0 | So as you head into 2023, LifeKit is a great resource to help you plan your life and tackle changes, both big and small. |
0:24.0 | Listen to the LifeKit podcast from NPR. |
0:30.0 | So when that deal unraveled, I'm assuming that was the biggest contract that the company had. |
0:34.0 | Yeah, we were banking on that. We just raised a bunch of money, about $5 million, which for us was a lot of money. |
0:40.0 | So when Apple basically said they wanted to pull the plug and pull the rug out from under us, that was a scary time. |
0:48.0 | Did you think the company was going to collapse? |
0:50.0 | Yeah, we certainly possibly did. |
0:55.0 | From NPR, it's how I built this, a show about innovators, entrepreneurs, idealists, and the stories behind the movements they built. |
1:08.0 | I'm Guy Raaz, and on today's show, How Steve Case made email and the internet a normal part of American life, |
1:16.0 | went on to forge the biggest corporate merger in US history. |
1:23.0 | If you happen to be over the age of, say, 35, there is a good chance the first time you ever used email was on a computer with an AOL account. |
1:37.0 | Because in the 1990s, AOL made sure of that by mailing free CD-ROMs to almost every household in the US. |
1:46.0 | You'd pop it into your computer, and within minutes you could magically type a message to someone else who had something called an email account. |
1:53.0 | And I promise you, if you do not know what I'm talking about, it was magical. It was a miracle. |
1:59.0 | This revolution in human communication was pushed by companies that are mostly forgotten now, CompuServe, Prodigy, Earthlink, Delphi, and of course AOL. |
2:10.0 | And out of all of them, AOL prevailed, in part because the company was smart, and in part, as you will hear, it was lucky. |
2:19.0 | Steve Case was as relentless as he was ambitious, and the way he did it, well, like many entrepreneurs, Steve went the corporate route out of college. |
2:29.0 | And in the early 1980s, he landed a job doing product development for Pizza Hut, but at night, he would tinker with his computer. |
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