Bimma Williams on What It's Really Like to Work in the Sneaker Industry

The Complex Sneakers Podcast

Complex

Society & Culture

4.8 • 1.3K Ratings

🗓️ 29 September 2023

⏱️ 81 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Bimma Williams is an entrepreneur and podcast host who spent years in the sneaker industry at brands like Saucony, Adidas, and Nike. Now, he interviews subjects from the footwear scene and beyond on his Claima Stories podcast. In this episode, Williams tells stories about his work on the Adidas Yeezy business, his time alongside Travis Scott at Nike, and finding his community as a Black man in the industry. Williams previews his first sneaker collaboration, a Saucony set to drop this weekend. Also, cohosts Joe La Puma, Brendan Dunne, and Matt Welty get caught up on sneaker news like Taylor Swift’s New Balances, the Born x Raised Dunk release, and Anthony Edwards’ Adidas signature model.

Hosted on Acast. See acast.com/privacy for more information.

Transcript

Click on a timestamp to play from that location

0:00.0	What's up everybody it's Joel Puma you were listening you were watching the
0:04.4	complex sneakers show as always I'm joined by my two friends my two co-host
0:08.7	first off to my right mr. Matt Welty rainy day outside brought the
0:13.8	archterics inside I had to your boy PG you know when we did the key art I had
0:18.6	the supreme soft shell well this is a record for a PG I know by
0:22.7	mention within the first minute of the program go ahead I've been pretty
0:26.1	positive with him lately you know we did the key art you guys see also I have
0:30.9	the supreme shell he's like really wearing a jacket inside a PG no one asked
0:35.9	you to my left but but he would be the one to know because he's never outside
0:39.9	he's inside you know okay see how much you've come on this program and say it
0:46.0	to our face look I just did the Dwayne Wade alley you've to him huh to my guy
0:50.5	the the Wade LeBron alley you to my left hello mr. Brendan Dunn he's back
0:55.3	you call me the LeBron James of the sneaker media game your words not
0:59.2	mine say if I said if I said it I meant it if I said it I meant it bite my
1:04.5	tongue for no one absolutely he's back from Atlanta hi reigned all week in a
1:08.8	New York City still waiting huh from June to June yes did you get the
1:14.7	lemon pepper wings at Magic City I was not at Magic City okay I wasn't at
1:21.5	Atlanta I did have some lemon pepper wings all right from where J.R. Crickets
1:26.5	classic spot smashed them in the hotel room right before I ran back to the airport I
1:31.8	love that thank you Joe I love that did he hit gusses no no I had some biscuits though
1:37.0	did you hit up did you hit up Dave Matthews while you were in his town did you
1:41.1	check in with Dave Matthews actually no I'd like to do a recommendation from
	...

Transcript will be available on the free plan in -545 days. Upgrade to see the full transcript now.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Complex, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Complex and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.