Does Your Company Have A ‘Social’ Life?

Technology Revolution: The Future of Now

Bonnie D Graham

News, Business News, Technology

4.9 • 112 Ratings

🗓️ 9 November 2011

⏱️ 55 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Facebook this. Tweet that. Blog something. LIKE this. FOLLOW that. Social media. Social networking. Social business. Whatever you call it, it’s here to stay. And it’s moved from the domain of y-/i-genners’ personal trivia to a new business sandbox where companies big and small play to win high-stakes customer relationships. The theory: “Be in the game or lose the opportunity.” So where is your company on the social business debate: waste of time or marketing brilliance? Are you peering from the sidelines, wondering if you have to be there and how to justify the cost? Or do you already use social media gurus to make your brand a player in the fast-paced chat-o-sphere? Either way, you may be overwhelmed by the many approaches to Social Customer Relationship Management. Pour a fresh cup of Joe, Earl or OJ and join us for food for thought as we explore the world of social business. And if you tweet your favorite breakfast beverage to #SAPRadioCoffee, you may hear your name on the air!

Transcript

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0:00.0	Be sure to friend us on Facebook.
0:02.8	You can do it right now.
0:04.2	Visit facebook.com forward slash voice America or search for us at keyword voice America.
0:11.3	The following program is being brought to you on the Voice America Business Channel.
0:15.7	For more information about our network and to check our additional show hosts and topics of interest,
0:20.3	please visit
0:20.9	voiceamerica business.com.
0:23.2	The Voice America Talk Radio Network is the worldwide leader in live internet talk radio.
0:28.2	Visit voice America.com.
0:30.1	The views and ideas expressed on the following program are strictly those of the host or guests
0:34.7	and do not necessarily reflect the views and ideas held by the
0:38.0	Voice America Talk Radio Network, its staff and management.
0:51.7	Welcome to the most nutritious hour of business talk all week.
0:55.9	This is Breakfast with Game Changers, presented by SAP.
0:59.6	The best run business is run SAP.
1:02.2	Your host and moderator is Bonnie D. Graham.
1:04.7	You'll hear from the innovators who have learned to use game-changing technologies
1:08.0	to shake up the status quo and help move today's businesses in new directions.
1:12.5	Now, here's Bonnie D. Graham.
1:16.3	Good morning, wherever you are.
1:19.1	Okay, Facebook this, tweet that, blog something, like this, follow that, yada, yada, yada.
1:25.9	Social media, social networking, social business.
	...

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