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Capital Allocators – Inside the Institutional Investment Industry

Donald Miller - Building a Story Brand (EP.426)

Capital Allocators – Inside the Institutional Investment Industry

Ted Seides – Allocator and Asset Management Expert

Investing, Capitalallocation, Business

4.8806 Ratings

🗓️ 13 January 2025

⏱️ 53 minutes

🧾️ Download transcript

Summary

Donald Miller is the CEO of StoryBrand and author of ten books that have collectively spent more than a year on New York Times Bestseller lists. Don helps businesses clarify their message so customers will listen. His latest book, Building a Storybrand 2.0, is a revised edition of one of the most succinct, impactful, and actionable books I’ve come across on storytelling.


Our conversation covers Don’s most important lessons in telling a story that resonates with customers, including the seven elements of story structure and key components of each.


Don wants to share his gift for taglines with you. He recently launched storybrand.ai, a free LLM trained on 120 pages of his insights. In just seven minutes, you can have Don write your tagline.


Take Capital Allocators Audience Engagement Survey


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Transcript

Click on a timestamp to play from that location

0:00.0

Capital allocators is brought to you by my friends at WCM Investment Management.

0:07.5

To outperform the markets, you have to do something differently from others.

0:11.9

In my 30-something years investing in managers, there may be no one I've come across who does that as clearly and as well as WCM.

0:20.1

I've seen it up close as an investor in their

0:22.3

international growth strategy for the last five years. WCM is a global equity investment manager

0:28.9

majority owned by its employees. They believe that being based on the West Coast, away from

0:34.7

the influence of Wall Street Groupthink, provides them with the freedom

0:37.9

to live out their investment team's core values, think different, and get better.

0:43.5

As advocates of integrating culture research into the investment process and advancing

0:48.3

wide moat investing with the concept of moat trajectory, WCM has delivered differentiated returns while building concentrated

0:56.2

portfolios designed to stand out from the crowd. WCM is committed to defying the status quo

1:03.1

by dismantling outdated practices, believing in the extraordinary capabilities of its people,

1:08.8

and fostering optimism to inspire each individual

1:12.2

to become the best version of themselves. To learn more about WCM, visit their website at WCMinvest.com.

1:21.3

And tune in to this slot on the show to hear more about WCM all year long.

1:26.9

This testimonial is being provided by Ted Sides and capital allocators who have been

1:30.2

compensated a flat fee by WCM.

1:31.9

His payment was made in connection with capital allocators' testimonial and production

1:34.4

of podcasts, and does not depend on the success or level of business generated.

1:37.7

The opinions expressed are solely those of capital allocators and may not reflect the opinions

1:40.5

of others.

1:41.1

Investing involves risk, including the possible loss of principle.

...

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