The This is a good friend.

I have a lord with me, a lord of Scotland. I have Kim lord with me the lord of Scotland I have Kim Barrett with me the marketing genius

Kim how are you my good man? Thanks for being here. I'm doing superwoman. Thank you having me

Yes, of course you're welcome in it.

I can't, I gotta know the Lord's story, but before we get into how that's even structured, right?

I'm a dumb American. I'm ignorant to the way the rest of the universe works,

so I'm gonna raise my hand openly

and look for some information from you.

But before even diving into that, Kim,

I like to start every interview the same way.

You've been an entrepreneur, right?

You're a self-made man. You have your own business.

As someone is listening that's considering jumping into direct response marketing,

small business ownership, taking that leap from corporate America to being on their own.

What would be a piece of advice you'd recommend for them?

My first piece of advice really would be to build something up first.

Like I did take the leap across, you know,

kind of burn the bridges and started paddling without doing anything.

And if I do my time again, that's probably the only one of the things I would redo, which is like build myself up a little bit more before completely jumping ship and jumping into something because whilst they all done sexy as well, you still have sound sexy, you've got to pay the bills you've still

got overheads to manage and stuff like that so you know like in today's world

is like you have the benefit with the way that the internet works these days to build

something up before you have to fully jump across into it and by all means I'm a big advocate of entrepreneurship and business ownership, but like make sure that you build it, build things up first and then make it smooth transition

...