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How I Built This with Guy Raz

ECKO UNLTD and COMPLEX: Marc Ecko

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.831.1K Ratings

🗓️ 3 June 2024

⏱️ 94 minutes

🧾️ Download transcript

Summary

Growing up in the ‘80s in New Jersey, Marc Ecko loved hip hop, graffiti art, and painting t-shirts for friends. His passion soon bloomed into a full-on business: ECKO UNLTD, a streetwear brand known for its iconic rhino logo. By the 1990’s, the brand had become a cultural force, but not without its share of bad deals, daunting debt, and a close brush with bankruptcy. 

Eager to keep innovating, Marc launched COMPLEX, a media company hyper-focused on “convergence” culture: hip hop, fashion, sports and pop culture. Within a decade, COMPLEX had weathered the financial crisis, and emerged profitable. After being bought–and sold–by Buzzfeed, it was purchased by a video shopping company for over $100 million, and ECKO UNLTD just celebrated its 30th anniversary. 

This episode was researched and produced by Katherine Sypher with music composed by Ramtin Arablouei. It was edited by Neva Grant. Our audio engineers were Gilly Moon and Kwesi Lee.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0

You know that's the sound of another sale on your online Shopify store, but did you know Shopify Powers selling in person too?

0:08.5

That's right, Shopify is the sound of selling everywhere. shop. From accepting payments to managing inventory, Shopify has everything you need to sell in person.

0:28.0

Connect with customers, in line and online. Shopify helps you drive store traffic with plug and play tools built for marketing campaigns,

0:35.8

from Tik-Tok to Instagram and beyond. Do retail right with Shopify.

0:41.3

Sign up for a £1 per month trial period at Shopify. Sign up for a 1 pound per month trial period at Shopify.

0:45.0

co-dot UK slash built, all lowercase.

0:49.1

Go to Shopify.co. UK slash built to take your business to the next level today. Shopify.

0:56.6

dot co. UK slash built.

0:59.8

We're driven by the search for better, but when it comes to hiring, the best way to search

1:05.2

for a candidate isn't to search at all. Don't search match with Indeed. And one of the

1:11.5

things I love about Indeed is that it makes hiring all in one place

1:16.3

so easy. I actually found an amazing videographer through Indeed. And using the app or the website was super straightforward and

1:25.1

it made it simple to identify and schedule calls with the best candidates and

1:29.8

listeners of this show will get a 100 pound sponsored job credit to get your jobs

1:36.1

more visibility at indeed.com slash how I built.

1:41.0

Indeed.com slash how I built. Terms and conditions apply. Need to hire? You need indeed.

1:49.0

What do I do? What do I do? What do I say? What do I say?

1:54.0

In the Macmillan online community,

1:56.0

we know what it's like to have cancer,

1:58.0

because we have it too.

2:00.0

So, whatever you're thinking, whatever you're feeling, whatever you need to ask about cancer,

2:08.0

whatever the time of day or night, we'll do whatever it takes to help you. To join us, search Macmillan online community.

...

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