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Call Your Friends

Ella Rose McFadin on How to Make Social Media Your Full-Time Career and Why She Loves NYC

Call Your Friends

Madison and Lauren Orlando

Fashion & Beauty, Arts, Society & Culture

4.8837 Ratings

🗓️ 12 August 2022

⏱️ 40 minutes

🧾️ Download transcript

Summary

This week, we're joined by Ella Rose McFadin. Ella is an influencer, food blogger (check out The Art of Foods for all the NYC recs), owner of beauty brand Skin by Ella Rose, and overall cool girl. In the midst of the pandemic, Ella left her coprorate job at Gucci to pursue social media full time. In this episode, she discusses just exactly how she did this, shares tips for creating amazing content and explains how she's managed to build a highly engaged, loyal community online.  Keep up with Ella on Instagram @ellaarose.

Transcript

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0:00.0

Hey guys, welcome back to the podcast. We're here with Ella Rose. Hi, guys. Thanks so much for coming on.

0:11.9

I'm excited to be on. We want to ask you, first of all, how you like New York, because, well, we've been here a bunch of times, but this year we've been here a bunch, like,

0:21.8

just Lauren and I together.

0:23.5

And I feel like our experience has been different than when we come with our family, because we'll stay in, like, the Upper East Side, like, by Central Park.

0:30.1

And now we're, like, more downtown, which I feel like is a younger vibe.

0:34.8

So the experience has been different. So I wanted to know what you thought

0:37.8

about living here in general, especially as like someone in your mid-20s. Yeah. I love it.

0:44.5

As I told you guys earlier, I have not told the podcast yet, but I'm actually originally from

0:48.9

Southern California. And I moved out here to New York about three years ago, maybe three and a half now.

0:56.5

And I always like now play with the idea of moving back and then I'd always am like,

1:00.9

no, like New York is my place.

1:02.2

I feel like for your 20s, it's just the best place to be like nothing compared, no city compares

1:08.9

to it.

1:09.4

Like the energy here is amazing.

1:10.8

I also have my sister here and she's going to school here and it's really, really nice.

1:14.6

But our family is back in Southern California as well.

1:17.4

But I truly love New York.

1:19.0

Like, yes, it's like smelly in the summer and it's so miserably hot.

1:23.5

And like today is like not even fun to leave your apartment and be away from air conditioning.

1:28.9

But New York is just such a special city and I don't think the energy is like in any other city in the world.

1:35.3

Yeah.

1:35.9

It's definitely very different than L.A. is.

...

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