Lemonada.

Lemonada.

Hey, everybody, what's up?

Thank you for tuning in.

Special day here.

It is, in fact, the official launch of my new book, Time Anxiety.

I'm so excited about it.

It is, honestly, one of the most personal and most important

books I've ever written, done nine books so far. This is definitely in my top three. It tackles

something that so many of us are struggling with, our complicated relationship with time.

The book is available right now. I would love for you to grab a copy. I truly believe it's

going to help you. It's available at all bookstores, all online retailers, wherever you like to buy books. There's an e-book.

There's an audiobook, of course. Whatever version is best for you, wherever you like to shop.

That's great for me. I just hope it is helpful to you. Oh, and also I'm on the road for the next two weeks, doing

events in the U.S. and Canada would love to see you somewhere. You can check out the dates

and details of those cities at timeanxiety.com. Let's talk about today's episode, though,

as well, because the show doesn't stop, right? The show continues every single day. How do side hustle power laws work?

I thought this could be a good question for today. Not all efforts in a business or in any kind of project are

created equal. Some products, some strategies, some clients will generate the majority of your success,

while others barely make an impact. So understanding this uneven

distribution is known as the power law and understanding it can help you work smarter, not harder.

So today's question comes from Vanessa in Toronto. I'll be there in a couple weeks. She wants to know

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