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Thank you. From Wondry, I'm David Brown, and this is Business Wars Daily on this Tuesday, October 8th.

Dear Susie, he likes you, but you can't see him or respond to his email unless you pay for a subscription.

We bet you want to, right?

This is the type of message that Match.com sent to lots of its users to tempt them to sign up for paid subscriptions.

One problem, though, at least one federal agency

alleges that in hundreds of thousands of cases, that perfect guy or girl was likely to be a bot,

con artist, or scammer. The Federal Trade Commission claims that dating sitematch.com used this

strategy for years to plump up its user base and its profits.

And so the agency sued the Match Group in late September.

The Goliath of the online dating industry.

The Match Group owns Match.com.

...