4.7 • 219 Ratings
🗓️ 19 January 2023
⏱️ 30 minutes
🧾️ Download transcript
The wind industry is exploding, growing from just 2% of global electricity supply to 7% in a decade. But to achieve net zero by 2050, we're going to need a lot more wind turbines, both on land and out at sea. On this week’s episode of Zero, Orsted CEO Mads Nipper tells Akshat Rathi how the company transformed itself from a fossil fuel giant into the world's largest developer of offshore wind power, and the challenges the industry faces. It’s not just a story of clear corporate strategy chasing an opportunity, but also of heavy government intervention and many happy accidents.
Read energy reporter Will Mathis’ story on the pressures faced by the wind industry here, and what 2023 has in store for renewables, here.
Want to know more about Orsted's story? Pre-order Akshat’s book, Climate Capitalism, here.
Zero is a production of Bloomberg Green. Our producer is Oscar Boyd and our senior producer is Christine Driscoll. Thoughts or suggestions? Email us at [email protected]. For more coverage of climate change and solutions, visit https://www.bloomberg.com/green.
See omnystudio.com/listener for privacy information.
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0:00.0 | Welcome to Zero. I'm Akshadrati. This week, high winds, high seas and the high price of paperwork. |
0:08.0 | Wind power has seen explosive growth over the past couple of decades. |
0:21.6 | What was once a fledgling industry with a few scattered turbines is now more than 7% of global electricity supply, |
0:29.6 | up from merely 2% in 2010. Just last week, the UK set its new wind energy record, with two-thirds of the country's electricity coming |
0:38.5 | from wind at one point. |
0:41.1 | But if the world is to achieve net zero by 2050, we're going to need a lot more wind turbines, |
0:47.2 | both on land but more importantly out at sea. |
0:51.4 | One company building that future is Orsted, the world's largest developer of offshore wind power. |
0:57.0 | Formerly known as Danish oil and natural gas are Dong, the company has undergone a remarkable transition. |
1:04.0 | A little more than a decade ago, it produced more than 85% of its electricity from fossil fuels. |
1:10.0 | Now, almost all of that comes from wind power. |
1:13.7 | It's a story of success, the kind of story we need more of, but it's one that could very well have |
1:19.7 | not happened. Oster has become a case study of how to transform a fossil fuel company for the |
1:25.4 | clean energy era. But it's actually not just a story |
1:28.7 | of well-timed forward thinking, but also of a lot of government intervention and many happy |
1:35.0 | accidents. Despite all the success of Orsted, CEO Mads Nipur told us that the wind industry is |
1:41.7 | in a strange position. There's clearly growing demand for clean energy as the world overcomes its addiction to fossil fuels, |
1:49.0 | but the industry is struggling to make a decent profit, as it reckons with permitting problems, |
1:54.0 | supply chain issues and increased competition. |
1:57.0 | Until government buyers will realize that the price will have to be more realistic, |
2:02.6 | which will still be significantly cheaper than any fossil fuel, |
2:06.6 | there will be a risk that things will slow down, |
... |
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