How Anastasia Soare Built an Eyebrow Empire, Creating Timeless Products + Tips on Getting Your Best Brows

Life with Marianna

Arts, Entrepreneurship, Summerfridays, Mariannahewitt, Fashion & Beauty, Beauty, Influencer, Business

4.9 • 2.6K Ratings

🗓️ 28 May 2024

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

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Summary

As the founder and brilliant innovator behind Anastasia of Beverly Hills, Anastasia Soare is the queen of eyebrows. Join us for a fascinating conversation about how Anastasia changed the beauty industry by focusing on eyebrows - and stopping the ‘90s overtweezing trend. She tells us about the art class Golden Ratio lesson that started it all, how important it is to create products that solve consumer challenges, keeping up with changes in technology, and gives tips on getting your best brows. Anastasia is a truly remarkable businesswoman who has been at the forefront of her industry for over thirty years - this episode will inspire you! Listen for a backstage pass to the transformative power of brows and learn more about a visionary force driving the beauty industry forward.

Follow Marianna: @marianna_hewitt

Follow Anastasia: @anastasiasoare

Mentioned in the episode:

Anastasia of Beverly Hills

OUAI: Go to theouai.com and use code MARIANNA15 for 15% off your entire purchase!

Biosil: Get 30% off your first product order on Biosil’s website with my code MARIANNA

Macy’s: www.macys.com

Produced by Dear Media

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

Transcript

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0:00.0	The following podcast is a dear media production.
0:04.8	Hi, I'm Mona Band, host of MonaBade.
0:07.3	A podcast where I skip the small talk and dive right into meaningful conversations
0:11.6	with friends and experts covering wellness in a relatable and
0:15.0	digestible way.
0:16.3	We dive into topics from nutrition and mindfulness to spirituality, self-discovery, beauty, and lifestyle.
0:22.0	Join me as we explore every angle of well-being
0:25.0	from what you put in and on your body,
0:27.1	around your body, and in your mind.
0:29.3	Join me for new episodes every Tuesday
0:31.3	wherever you get your podcast.
0:33.0	Hey it's Mariana, I am the co-founder of Summer Fridays and hosts of the Life with
0:42.4	Mariana Podcast.
0:43.7	Being a beauty brand founder, there are definitely founders and brands I admire that I look
0:48.0	up to and one of them is Anastasia.
0:50.8	She's the founder of Anastasia Beverly Hills. You guys know her as being a brow expert, but I really look up to her of what she's done in her career from starting out doing brows to creating this iconic brand and products that people use for years and I've been using
1:04.5	some of these for over 10 years in my own routine and having longevity in this
1:08.2	industry and building a brand that people know and love globally there's just so much to learn from her.
1:14.1	In this episode, we talk about her journey
1:15.7	from being the go-to eyebrow celebrity expert
1:18.8	to building an iconic beauty brand.
1:20.6	And you're gonna learn insights
	...

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