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Circle of Greatness with Nehemiah Davis

How Lecrae Went Independent and Made Millions on His Own Terms!

Circle of Greatness with Nehemiah Davis

Nehemiah Davis

Business

5866 Ratings

🗓️ 18 February 2025

⏱️ 55 minutes

🧾️ Download transcript

Summary

In this episode, I sit down with Lecrae to talk about his journey in music, entrepreneurship, and paving his own way in an industry that often forces artists into a box. He shares insights on building a lasting brand, navigating business decisions, and staying true to his vision while achieving massive success. Whether you’re an artist, entrepreneur, or just a fan of his work, this conversation is packed with valuable lessons

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⚡️Connect with Lecrae

➡️ https://www.instagram.com/lecrae/

➡️ https://lecrae.com/

➡️ https://lecrae.store/

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Transcript

Click on a timestamp to play from that location

0:00.0

You gotta fail. You know, if you don't fail, you don't learn. So a lot of the failures,

0:03.6

I don't call them losses, I call them lesson. I don't care of what business you in.

0:06.8

You're in the people business. You take care of people, they're gonna take care of you.

0:09.6

I grew up in an era where we saw Russell Simmons, we saw Jay-Z, we can be done. You know, some of the mistakes I made early on,

0:21.1

one of them is not knowing when to stop working

0:24.7

in the business and work on the business.

0:27.8

The second one I made was I'm a big proponent

0:30.7

of having seven streams of revenue at minimum.

0:33.9

I didn't hear anybody making music

0:35.6

with kind of the spiritual undertones.

0:37.3

So where do I fit?

0:38.3

I go to the mainstream major labels. They say, nah, it's too churchy for us. I go to the gospel

0:44.8

labels. They say it's too street for us. So I say, oh, when nobody wants me, I got to create

0:50.8

my own land. It has to work where it has to work welcome to circle

0:56.2

greatness I'm your host neymia davis and today we got a super special guest man when I read the

1:02.1

bio I'm like I really don't know how to properly introduce this man because he does so much and

1:10.3

when I say so unique most artists aren't

1:13.9

well versed to be able to be businessmen to be investors so I'm about to introduce you to New York

1:21.0

Times best selling author entrepreneur investor record label? Man of God, in all around Grammy award winning

1:32.9

artists. My God, look great. What's up, brother, man? Thanks for coming on the show,

1:37.2

man. Absolutely. Happy to have you here, man. So, man, when I read up on, like, bro, you're, you're, just

1:42.7

me reading everything that you got going. I knew you on, like, bro, you're, you're, just me reading everything that you got going.

...

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