How to Build an It-Girl Brand with Heaven Mayhem’s Pia Mance

Life with Marianna

Arts, Entrepreneurship, Summerfridays, Mariannahewitt, Fashion & Beauty, Beauty, Influencer, Business

4.9 • 2.6K Ratings

🗓️ 11 June 2024

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

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Summary

Pia Mance is the founder of Heaven Mayhem, an accessories brand whose earrings have been worn by It-girls including Hailey Bieber, Matilda Djerf, and Lori Harvey. If you are curious about transitioning from content creation to business building, you’ll want to hear what Pia has to say. In this conversation, Pia shares insight about how she’s grown her business as a self-taught founder, the benefits of her “done is better than perfect” life motto, and the hard work involved with owning a brand. This episode is a lesson in work ethic, passion, and how to dive into business.

Follow Marianna: @marianna_hewitt

Follow Pia: @piamance

Mentioned in this episode:

Heaven Mayhem

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Produced by Dear Media

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Transcript

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0:00.0	The following podcast is a dear media production.
0:04.0	Hey guys, I am Bryony Deary, host of Beyond the Mat and founder of Pilates by Bryony.
0:12.0	Through my Pilates journey, I have had access to some of the most amazing individuals in their field,
0:18.5	including celebrities, experts, athletes.
0:22.0	Here I am going to bring you these intimate conversations
0:25.0	from the mat to deeper, meaningful and raw discussions.
0:29.0	You can catch new episodes every Thursday.
0:32.0	Please don't forget to follow, rate and review. See you on and beyond
0:37.0	the mat. Hi it's Mariana. I am the co-founder of Summer Fridays and host of the Life
0:49.7	with Mariana podcast. In this episode I've got Pia Mans and I love her brand so I first actually found her on
0:56.3	Tik-Tock followed her on Instagram met her at some creator events and now am a customer
1:01.6	of her brand because I love the pieces.
1:04.1	I'm sure you've seen some of your favorite people on the internet
1:06.9	wearing Heaven Mayhem.
1:08.4	And these pieces have been around for a little bit now.
1:10.4	It's a new brand, but I feel like it's grown so fast because Pia has such a great understanding of
1:15.3	social marketing fashion style and you'll learn about all those things and more in this episode.
1:21.1	And if you guys are listening to this episode, Pia has something really special for you.
1:25.2	Just post an Instagram story and tag where you guys are listening to the episode and tag me, Pia,
1:30.0	and Heaven Mayhem, and she's going to send some earrings and accessories to five of you guys.
1:34.2	So we are so excited to share the brand with you and I hope that you guys love it.
1:38.4	So in this episode you're going to hear so much from Pia about how she started the brand,
	...

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