Welcome back to office hours. I'm David Meltzer, and this show is about impact, so you have to have the CEO of Impact Theory, Tom Billew, a good friend and a great leader.

He's someone who inspires me because of his authenticity, but also his vulnerability and his journey to over a billion dollars.

And he's a successful entrepreneur, but now he's following

his true passion. Tom Billu, welcome back to office hours. Thanks for having me. As always, it's

wonderful. So your journey's well known and understanding discipline and self-belief and image.

But what's interesting about your journey to me, and we've had some really great deep

conversations, is that you actually have outkicked your coverage, not just in your marriage

to Lisa, but in business.

You know, very few people have experience building over a billion dollar company,

a well-known, successful nutrition brand like Quest, but you weren't satisfied through the journey,

but you actually, unlike me, you knew the whole time this wasn't what you wanted to do,

but yet you were able to be so successful without a true passion for

what you were doing to get to where you are today. What were some of the techniques mindset-wise

that you utilized in that journey to be so successful when you really had a passion for something

else? Well, the key is you do have to anchor around a passion for that thing that you're doing.

So I think the most important question anybody can ask is, what would I do and love every

day even if I were failing?

So I had to anchor around nutrition on something that was real.

And for me, that was the fact that I grew up in a morbidly obese family,

and my mom and my sister were really struggling.

And I wanted to make food that they could choose based on taste,

and it happened to be good for them.

...