4.8 • 1.3K Ratings
🗓️ 1 August 2024
⏱️ 17 minutes
🧾️ Download transcript
In the podcast "How To Go Viral," Cayla Craft shares insights on how to make content go viral on social media. She emphasizes the importance of standing out and sharing unique opinions to capture attention. Cayla explains that viral content often revolves around novelty and new ideas, which can surprise and engage audiences. She advises listeners to share personal stories and passions, as these can create a deep emotional connection with the audience. Additionally, Cayla highlights the value of providing useful and actionable content, avoiding gatekeeping, and being transparent about one's methods. She also underscores the significance of cultivating relationships with followers and encouraging them to share content. Lastly, Cayla stresses the power of crafting compelling hooks and headlines that draw people in, making them stop scrolling and engage with the content.
00:00:00 - Introduction to Going Viral - Cayla emphasizes the importance of standing out and sharing unique opinions as a key to going viral.
00:01:28 - Formula for Virality - Cayla discusses the concept of viral content and introduces the idea that there is a formula to achieving it.
00:02:20 - The Role of Novelty - She explains how novelty, or presenting something new and unexpected, is crucial for capturing attention and going viral.
00:03:00 - Sharing Personal Stories - Cayla shares how personal stories, especially those that are unique or untold, can help in connecting with the audience and making content go viral.
00:04:24 - Building Community Relationships - She highlights the importance of creating and nurturing relationships with the audience, making them feel like they are part of her world.
00:05:20 - Passionate Topics and Causes - Cayla talks about how discussing causes one is passionate about can resonate with the audience and encourage sharing, a key to virality.
00:10:21 - Crafting Engaging Hooks - She concludes with tips on crafting catchy headlines and hooks that grab attention, stressing the need to move beyond generic titles.
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0:00.0 | You cannot be like every Joe blow on the street. You have got to stand out and the number one way you stand out is by sharing your opinions. So, Hello and welcome back to crafted entrepreneur. Today we're going to talk about what it |
0:31.4 | takes to go viral and you might be able to hear the thunder in the |
0:36.6 | background because, oh my gosh you guys in Minnesota, it thunders and lightnings all the |
0:42.4 | time. Is that even a thing, thunders and lightnings all the time. Is that even a thing? Thunders and lightnings. We'll find out. Okay, but we're going to talk about how to go viral on social media and how you can use the virality to make millions. So let's get into that in just a second. |
0:56.7 | First, I want to remind you that I put this podcast out here all the time because I love |
1:02.0 | teaching you about all of the things. Okay? So you |
1:07.4 | need to make sure to be following me over on my social media account so |
1:11.6 | hit that follow button on Kayla. craft and if you are somebody who |
1:16.0 | wants to learn how to go viral yourself you want somebody to be looking at your account give give you an audit, and help you come up with a plan for what you |
1:26.8 | should be posting on social media. I want you to go to my account right now, DM me the word viral, and we can have a conversation about what that would look like |
1:36.2 | with my social media team. Okay, let's get into it right now. So what does it take to go viral? There is actually a formula. I |
1:46.7 | used to believe that there was no formula that you could not figure it out but I |
1:51.8 | promise you there is a formula and I'm going to teach you |
1:56.9 | it to the best of my ability. |
1:59.7 | Again, I don't do all of my own stuff. I have an incredible social media team if you're interested in using them |
2:06.2 | remember to DM me the word viral but let's talk about what viral content is |
2:12.0 | Okay so viral content is. Okay, so viral content is really created |
2:16.6 | by having something that is shareable |
2:20.2 | where a lot of people want to see it, the number one reason that people will go viral |
2:27.0 | is because of novelty. You ask, well what is novelty? It is seeing something new. It is blowing people's minds with a new or unusual way to |
2:41.2 | catch people's attention. |
2:43.2 | So that's why if you see a lot of people, |
... |
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