Hello and Namaste, you're with Business Daily. I'm Divina Gpta.

This week we've been exploring the world of startups.

Today we are taking a trip far away from city boardrooms and high-tech campuses.

To the heart of India, it's villages.

Here, innovation is born from necessity. These are stories of ordinary people who

have turned their day-to-day challenges into business opportunities. We meet a porter who's invented

a cost-effective fridge made of clay. A fridge is like a dream for poor people.

So I made this clay fridge with a goal that everyone should have a fridge.

We learn how an innovator is making silk clothes out of lotus stems.

In my area, fishing is a manoeuvacion.

There is no option to do any kind of work.

So I started this work for the people of the rural area in my village also.

And discover how a simple innovation is helping blind farmers manage their land.

I make the device for, out of the technology, technology for helping the farm activities.

All these ventures are redefining businesses

and transforming lives in rural communities.

Meeting India's grassroots innovators

here on Business Daily on the BBC World Service.

Thank you. on Business Daily on the BBC World Service.

Let's begin in Morbi, a dusty town in the western state of Gujarat,

where Mansuk Prajapati grew up with sounds of potter's wheel.

My father was a potter.

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