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TED Health

Is alternative meat the recipe for a healthier planet? | Tao Zhang

TED Health

TED

Health & Fitness, Fitness, Shoshana Ungerleider, Medicine, How To Be Healthier, Ted Shoshana, Ted Talks Health

4.21.5K Ratings

🗓️ 19 March 2024

⏱️ 15 minutes

🧾️ Download transcript

Summary

A Chinese saying goes, "There's no pleasure in eating without meat." And the data backs that up: every year, China consumes 26 percent of the world's meat and 45 percent of its seafood — numbers that could grow alongside rising incomes. Impact investor Tao Zhang shows why getting Chinese consumers to switch to plant-based alternatives is vital to tackling climate change and explores how it's also a massive business opportunity to bring tasty, affordable new proteins to market.

Transcript

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0:00.0

Ted Audio Collective

0:17.4

Hey listeners it's Ted Health and I'm Dr. Shoshana Unger In vision your dinner plate transforming into a powerful tool in the global crusade against climate change.

0:26.0

In his 2023 Ted Countdown Summit Talk, Tao Chang, an impact investor with an unexpected passion for food, takes us on a deep dive into

0:38.0

how our individual dietary choices can echo globally in the fight against climate change.

0:45.0

From the nuances of taste to the vast potential of new proteins,

0:50.0

Tao's talk is a call to rethink our relationship with food, our planet, and the future of both of them.

0:58.0

Prepare to be fascinated and maybe even a little hungry for change. My wife is the last person in the world who would consider me a foodie type of person.

1:21.0

She's always puzzled at why sometimes I couldn't even tell the difference between beef and pork

1:27.8

when shopping or eating.

1:30.4

So a few years ago, when I told her that I found my calling in food as an impact investor

1:36.0

She was shocked and thought I had a midlife crisis

1:41.1

But the impact logic behind my midlife crisis or midlife epiphany is simple.

1:47.0

Given its size and reach, there's no way the world can achieve its climate goals

1:52.9

without engaging China in a significant way.

1:56.4

This is why I've spent much my career

1:58.5

focused on supporting environmental entrepreneurs in China,

2:01.6

mainly in industrial space,

2:03.7

things like energy or recycling.

2:06.9

But I've always wondered about how to reach the vast number

2:10.0

of Chinese consumers.

2:12.1

I found my answer in alternative proteins or what we prefer to call new proteins nowadays in China.

2:20.0

New proteins can be plant-based, microbial,

...

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