Is your brand the same as your identity?

KERA's Think

KERA

Society & Culture, 071003, Kera, Think, Krysboyd

4.8 • 861 Ratings

🗓️ 21 March 2025

⏱️ 47 minutes

🔗️ Recording | iTunes | RSS

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Summary

Rebekah Taussig has chronicled her life in a wheelchair – a rewarding experienced that has also proved limiting. Taussig is the author of “Sitting Pretty: The View From My Ordinary Resilient Disabled Body,” and she joins host Krys Boyd to discuss why, while she’s a champion of disability rights, she worries this has pigeonholed her when she wants to explore so many other topics and possibilities. Her article “I’m a Disabled Woman. Is That My Brand?” was published in Time magazine.

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Transcript

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0:00.0	In 2020, a group of young woman found themselves in an AI-fueled nightmare.
0:06.9	Someone was posting photos.
0:09.2	It was just me naked.
0:10.6	Well, not me, but me with someone else's body parts.
0:14.3	This is Levitown, a new podcast from IHeart Podcasts, Bloomberg and Collidercope,
0:19.3	about the rise of deep fate pornography and the battle to stop it.
0:23.2	Listen to Levertown on Bloomberg's Big Take podcast.
0:26.5	Find it on the IHeart Radio app, Apple Podcasts or wherever you get your podcasts.
0:44.1	Brands were once the stuff of corporations and consumer products. Then the notion expanded to A-list celebrities.
0:47.2	And now, people in all kinds of professions build their careers by cultivating a personal
0:52.5	brand.
0:53.6	But the line between defining your brand and having
0:56.5	your brand define you can be tough to navigate. From KERA in Dallas, this is Think. I'm Chris Boyd.
1:03.9	My guest today is a parent, a partner, a podcaster, and a writer. She is also a person who has
1:09.1	used a wheelchair to get around since she was six years old.
1:11.8	So her disability has been part of who she is for a very long time. But a few years ago,
1:17.1	when Americans were embracing rather than abandoning DEI efforts, that identity helped her
1:22.6	writing find a devoted audience and led to speaking invitations all over the country. This is work she's
1:28.4	really proud of. But her disability is not the only thing she wants to think or write or podcast about.
1:34.9	Rebecca Tossig's essay for Time magazine is titled, I'm a disabled woman. Is that my brand? Her memoir
1:41.2	is called Sitting Pretty, the view from my ordinary, resilient, disabled body.
1:46.0	Rebecca, welcome to think.
	...

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