4.5 • 705 Ratings
🗓️ 8 February 2021
⏱️ 14 minutes
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0:00.0 | Hi, I'm Danframack, and welcome to Axios Recap, brought to you by Morgan Stanley. |
0:07.6 | Today is Monday, February 8th. Tampa Bay is up, Kansas City is down, and we're focused on the next big |
0:14.4 | thing in social media. |
0:20.4 | Social media began with text. Facebook status updates, tweets, LinkedIn job postings. |
0:25.8 | It then extended to photos and videos via sites like Instagram and Snapchat. |
0:30.6 | But the next social medium might be the original one. |
0:34.3 | Voice. |
0:35.6 | Late last winter, just as the pandemic was really getting underway, a new mobile |
0:39.6 | app called Clubhouse appeared. At first, it was invite only, reserved for Silicon Valley elites, |
0:45.4 | and it was audio only. The way it works is that a user would create a room focused on a particular |
0:50.7 | topic and then invite a few other people to actively participate |
0:54.3 | in the conversation. |
0:56.2 | Everyone else in the room would listen, although they had the ability to, quote, raise |
0:59.8 | their hands, at which point the moderator could either invite them to participate or ignore |
1:04.0 | them. |
1:05.0 | And it's not just replicating tech conferences or giving fantasy football advice. |
1:09.0 | On Christmas, for example, a 40-person cast used Clubhouse |
1:12.4 | to debut a live version of the Lion King musical. Today, Clubhouse is still invite only, |
1:18.8 | but the audience has expanded significantly. It claimed two weeks ago to have two million |
1:23.9 | weekly active users, and that was before high-profile Clubhouse discussions involving |
1:28.6 | Elon Musk and Mark Zuckerberg. Clubhouse also hit the real big tech validation of being |
1:33.9 | blocked in China and of being copied by legacy social media companies like Twitter. So we wanted |
... |
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