Major Brands Are Now Hiring Agencies On LinkedIn, The New 2025 GTM Playbook, The Future Of Content Marketing, Why Vibe Marketing Is BS

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 1 April 2025

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #2946, Eric Siu and Neil Patel discuss innovative strategies for generating RFPs through LinkedIn, the evolution of go-to-market strategies, the importance of press and in-person connections, the future of content marketing in the age of AI, and the concept of vibe marketing as a new approach to marketing using AI tools. TIME-STAMPED SHOW NOTES (00:00) Innovative RFP Strategies on LinkedIn (03:04) The Evolution of Go-To-Market Strategies (06:04) Press and PR: The Power of In-Person Connections (08:56) The Future of Content Marketing in the Age of AI (12:10) Vibe Marketing: Redefining Marketing with AI Tools Prefer single topic episodes? Head over to our YouTube channel. To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel. Connect with Us: Single Grain << Eric's ad agency NP Digital << Neil’s ad agency X @neilpatel, @ericosiu Instagram @neilpatel, @ericosiu Drop Us a Review If You Enjoyed the Episode!

Transcript

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0:00.0	I found this article on ad age today, but I talked about this on your yesterday call before I even saw this ad age post.
0:07.0	What we've been doing is we've been going on LinkedIn because we've been noticing more companies talk about RFPs and saying, hey, we're looking for agency for X, Y, and Z, and we've been responding to them and we've been getting included in RFPs from that.
0:22.3	And it's a new way for us to generate more RFPs.
0:26.2	So I saw Nick respond to somebody.
0:28.7	And this company may be called, they had 200 to 500 in place,
0:32.2	but he positioned it for your SMB division.
0:35.3	And he's like, hey, we'd like to be included.
0:36.7	But you look at it the comments section,
0:38.0	there's so many comments in there.
0:39.5	But I'm like,
0:40.1	what I love is I love his house.
0:41.7	I like that Nick's out there.
0:43.2	He knows that you guys get a lot of lead still,
0:45.1	but he's hustling out there.
0:46.6	And he's probably doing it manually right now,
0:48.4	in my sense. I automated very soon. So yeah. This is where you can have a manas coming by the way and help you with this.
0:55.5	This is where you can one shot it.
0:57.3	Yeah.
0:57.6	The hard part isn't responding.
0:59.4	It only takes them.
1:00.0	It's finding them.
1:00.7	It's finding them.
	...

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