Yeah, I think if we're trying to look to somebody else to do this part for us, we maybe just haven't found the perfect way of doing it yet for us, because actually when you realize the huge like magic in putting a tiny bit of yourself, the huge like magic in putting a tiny bit of yourself the huge opportunity that that opens up it's not a one-shot situation now and it shouldn't be and that's a good

thing. Hello and welcome to Arches.

This is honest, generous and humorous conversations that will feed your creative soul and get you thinking with me Alice Sheridan and we are recording this as Louise is away on her new year break and funny things happen just as we think we're taking a pause from the

podcast over Christmas I saw today's guest pop up on a fundraising event that Helen Perry was doing and all my spidey senses kicked in and I thought

this is going to be a perfect guess for the podcast to come and talk to us about the cky not so Icky really subject of sales.

I think today's conversation is going to be a cracking one it's going to unlock a lot of new thinking for you and I am really

excited to welcome Sarah Dalrymple. Sarah hello welcome to podcast. Thank you for being here.

Hello, thank you so much for having me. This is the way to kick off January, isn't it?

It's great. Right, let's get stuck in. In. Topic that we're going to be talking about, or it's called more sales please, and it is one of the nicest, most helpful, most in line way of talking about selling that I've ever come across.

And so Sarah, please tell us why is selling so important? Well now now you're going to get

me started on the big stuff.

Hello, it's so lovely to be here.

Okay, this is a big question, isn't it?

And I think to distill it down, the most important thing is,

ultimately the whole working landscape is changing.

If you think about like when we were growing up you might have had to do an interview for to get into

university or to get a job or to get a promotion and

that's probably about the only time that you would have to talk about yourself talk about

what you do it was linear, it was very traditional, you get a job, you

work your way through, that would be how it was, and then fast forward to now, actually, as I say, like the landscape is so different it's so rich with opportunity

it's so there are so many options to evolve and change which is fantastic there is a massive

opportunity as creatives to really live the life that we want to live.

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