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Axios Re:Cap

Netflix vs. Hollywood

Axios Re:Cap

Axios

Daily News, News

4.5705 Ratings

🗓️ 2 January 2019

⏱️ 10 minutes

🧾️ Download transcript

Summary

Dan looks at how Netflix is taking on the traditional Hollywood Box Office with Axios media reporter Sara Fischer. Plus, in the "Final Two" why the government shutdown could affect Lyft and Elizabeth Warren's capitalism test for Democrats.

Transcript

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0:00.0

Welcome to Axis ProRata, a podcast that takes just 10 minutes to get you smarter on the collision of tech, business, and politics.

0:07.6

I'm Dan Pramak, on today's show, why the government shutdown could hurt Lyft, and Elizabeth Warren's capitalism test for Democrats.

0:15.7

But first, Netflix versus Hollywood.

0:18.7

If you went to a movie theater last year and were surprised by the lines for soda and popcorn,

0:23.4

you weren't alone.

0:24.9

2018 turned out to be a record year for box office, both in the U.S. and internationally,

0:31.2

after more than a decade of flat or decreasing performance.

0:34.5

Why it matters is this revenue revival suggests some problems with

0:38.7

this conventional wisdom that audience trends are toward at-home streaming services like Netflix

0:43.7

and away from the in-theater experience. And so the question now, particularly for Silicon Valley,

0:49.4

is how tech plans to make more disruptive inroads in 2019, and Netflix might have given us a preview

0:56.1

last week, when it reported that over 45 million people viewed Bird Box, a post-apocalyptic

1:02.4

thriller starring Sandra Bullock.

1:04.0

Now, that is a very, very big number, all be it a self-reported one, which would theoretically

1:09.6

translate into more than a $400 million

1:12.2

open were it to have been in a theater. So for Netflix, it wants people to view Birdbox

1:17.4

as the beginning of it doing to the movie industry what it did to the TV industry. In short,

1:22.7

dominate it. But to do so, Netflix also needs some buy-in from the very movie theaters it's trying to disintermediate,

1:29.3

particularly because it still needs theatrical releases for awards consideration, for things like the Oscars and the Golden Globes,

1:35.3

and it's that consideration that's often a prerequisite for big-name Hollywood talent to sign on to new productions.

1:41.3

So overall, consider Netflix's plans to still be a script in progress.

1:47.1

We'll go deeper in 15 seconds on all things Netflix with Axios Media reporter Sarah Fisher.

...

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