No.1 Habit & Procrastination Expert: We've Got ADHD Wrong! Break Any Habit & Never Be Distracted!

The Diary Of A CEO with Steven Bartlett

FlightStory

Society & Culture, Business, Education

4.6 • 13.2K Ratings

🗓️ 22 May 2023

⏱️ 98 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this new episode Steven sits down with the American behavioural design expert, Nir Eyal. Nir’s career has focused on behavioural engineering and helping businesses to develop habit-forming products. His work explores the intersection of psychology, technology, and business, and has earned him the label of “The Prophet of Habit-Forming Technology”. Since 2003, he has co-founded two technology companies, worked as a consultant in product design and taught as a lecturer in Marketing at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design. Nir is the author of 2 bestselling books, ‘Hooked: How to Build Habit-Forming Products’ and ’Indistractable: How to Control Your Attention and Choose Your Life.’ In this conversation Nir and Steven discuss topics, such as: How to reclaim your time and attention. The importance of ‘time-boxing’. The real reasons that people become distracted. How our thinking about having finite willpower is wrong. Why our thinking about ADHD is wrong and needs to be fixed. You can purchase ‘Indistractable: How to Control Your Attention and Choose Your Life’, here: https://bit.ly/3ooKYcw Follow: Instagram: https://bit.ly/43dDHuL Twitter: https://bit.ly/45n1Dhi Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	What's your thoughts on ADHD?
0:01.6	Oof, this is a big topic and I'm probably getting myself in trouble here, but there's something fishy going on.
0:05.6	We can get to that.
0:06.8	Meir Ayyall, one of the world's leading experts in procrastination.
0:10.1	Named the Prophet of Habit For Me.
0:11.7	Talking about how to keep focused, how to set the right goals.
0:15.0	This is a must listen.
0:17.0	Avoiding distraction is the key to not living with regret.
0:22.0	90% of the time that we get distracted,
0:24.0	it's not because of what's happening outside of us,
0:26.0	it's because of what's happening inside us.
0:28.0	If you can't sit with a friend without looking at your phone every three minutes,
0:31.0	it's not the phone.
0:32.0	It's your inability to deal with
0:33.5	the discomfort of silence or boredom. All human behaviors driven by desire to
0:37.3	escape discomfort. It's not hard to do something you enjoy, but it's how do I do the
0:40.8	stuff and I really don't feel like doing it.
0:42.6	I found this technique.
0:43.8	Thousands of studies have shown this to be very effective.
0:46.3	If you don't master that, everything else becomes much more difficult if not impossible.
0:49.8	So the first step is...
0:51.7	The number of people being diagnosed with ADHD has significantly
	...

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