You have to care about something outside of yourself, right?

Because the mission of Zurchu is we are creating a more financially inclusive world

by mobilizing and digitizing loans between friends and family.

So the whole premise is everyone needs a financial lifeline from time to time.

And so we are empowering users to empower each other through trust-based lending.

My name is Dennis Kell.

I am the co-founder and CEO of Zurchu.

Thank you. Dennis Kell. I am the co-founder and CEO of Zerichu. This is Code Story, a podcast bringing you interviews with tech visionaries who share in the

critical moments of what it takes to change in industry and build and lead, a team that has your back.

I'm your host, Noah Labhart, and today how Dennis Kale used his tech and finance knowledge

and built the best way to lend money to family and friends. All this and more on Code Story.

Born in Monroe, Louisiana, Dennis Kale has been involved in the tech world since he started in the Navy.

After serving in the Navy, he obtained his CS degree in an MBA in finance.

A family man and father, he realized he was having limited success in getting money

returned to him that he lent to friends and family. Ten years later, he set out to solve that

problem, to hold people accountable to return lent funds, and remove the awkwardness for the lender.

This solution became known as Zurchu.

I came up with the idea almost 10 years ago now.

My sister and other family members would borrow money from me on a regular basis,

and I had very limited success in getting that money back.

So my thought process was that there has to be a way

to help make people more accountable, but also take the awkwardness out of the process for me as the

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